Category Archives: eCommerce

Why Omnichannel Customer Lifecycle Will Take Lead For ECommerce In 2016

by Rahul Singh February 14, 2016February 14, 2016 Customer experience is all about omnichannel today. And omnichannel is all about having well-connected, integrated, and consistent service channels, such that when customers call your company, they don’t view your support channels separately. In the customer’s view everything is managed as a whole rather than a bunch … Continue reading Why Omnichannel Customer Lifecycle Will Take Lead For ECommerce In 2016

Struggling to Find Buyers Online? A Change to Your Pricing Strategy Might Help

by Goutham Bhadri February 6, 2016 Follow @mktgsamuraiFebruary 6, 2016 Marketing has much of its roots in pricing. What you charge sends a direct message to the market about what your product is worth. Often, this message is louder and clearer than any amount of copy you write. As you try to find buyers online, … Continue reading Struggling to Find Buyers Online? A Change to Your Pricing Strategy Might Help

3 Things eCommerce Entrepreneurs Desperately Need To Invest In

by Danny Wong February 5, 2016 Follow @dannywong1190February 5, 2016 On a budget, anyone can build a profitable eCommerce business. In an article for Inc.com, AJ Agrawal shares two practical tricks: “Focus your business around what you know.” “Make or resell something useful.” When serial entrepreneur Noah Kagan challenged himself to make $ 1,000 in … Continue reading 3 Things eCommerce Entrepreneurs Desperately Need To Invest In

5 Ways Shipping Options Can Deliver a Superior Ecommerce Experience

by Ty Rothstein February 2, 2016 Follow @https://twitter.com/AmitiRothsteinFebruary 2, 2016 There are many things that go towards creating a memorable eCommerce experience. From site layout and aesthetic appeal to ease of navigation and intuitive site architecture, ease of use is paramount in eCommerce. Factors like large and attractive product images, upfront pricing and multiple payment … Continue reading 5 Ways Shipping Options Can Deliver a Superior Ecommerce Experience