Category Archives: Content Marketing

Essential Traits for Highly Successful Bloggers

Amanda ClarkFebruary 21, 2015 Business owners, do you ever wonder if you truly have what it takes to develop a successful blog—one that garners traffic and increases conversions for your company website? It’s only natural to wonder and perhaps even to doubt; throughout literary history, great authors have struggled with questions about their own worthiness, … Continue reading Essential Traits for Highly Successful Bloggers

Live Blog: Yahoo Keynote At Its First Mobile Developer Conference

Yahoo using new reach to distribute Gemini, BrightRoll ads via apps. Greg Sterling on February 19, 2015  Yahoo held its first mobile developer conference in San Francisco today. The following is an earlier live blog description of the keynote portion of that event. Flurry’s Jarah Euston is first up on stage introducing its new parent’s … Continue reading Live Blog: Yahoo Keynote At Its First Mobile Developer Conference

Content, Community & Cash: Livefyre Raises $47 Million

Investors include Adobe and Salesforce Ventures. Marketing Land on February 19, 2015   Livefyre has announced a pair of funding deals totaling $47 million, with investors including Adobe, Cue Ball, Greycroft Partners, Hillsven Capital, Salesforce Ventures and U.S. Venture Partners. The two deals are a $32 million Series D round and a $15 million Series … Continue reading Content, Community & Cash: Livefyre Raises $47 Million

7 Unconventional Employee Survey Samples (And Why They Work)

Jacob ShriarFebruary 19, 2015 Employee surveys are great, but more often than not, they’re boring, bland, and way too long. It’s important for companies to try a softer approach, and use things like employee pulse surveys. Usually, survey questions are vague, and not very exciting to answer. They also often use corporate buzzwords that just … Continue reading 7 Unconventional Employee Survey Samples (And Why They Work)