by Gary Dek March 23rd, 2015 By now, everyone knows that a business must have a web presence to remain competitive. The question is how to make the most of a business blog so you get a positive ROI. If you, your CEO, or marketing manager is unsure of the benefits of blogging, consider the … Continue reading How To Plan Your Business Blog
JC CostarinoMarch 21, 2015 Recently, I find myself having a very similar conversation with many of our clients surrounding the topic of blogs so I figured what better place to discuss the how-to’s of blogging than in a blog! The most common concern I hear is “what do I write about,” followed quickly by “I’m … Continue reading Start Blogging Today With 3 Helpful Tips For Success
Annaliese HenwoodMarch 21, 2015 The past two articles I’ve shared on blogging are full of introductory advice and handy resources to get you started with your own blogging efforts. From now on, I plan to go further in-depth with my curated content to help you get adjusted to regular blog activity. Did you read the last … Continue reading How to Keep Your Business Blog Organized
Lori SoardMarch 21, 2015 One of the things busy bloggers struggle with is finding fresh ideas to write about. Whether you update your blog once a week or you post daily, you still need a minimum of 52 ideas each and every year. After a few years, it can be tough to find new ideas … Continue reading Fresh Idea Starters For Your Blog In 2015
Patrick GroomeMarch 21, 2015 The reemergence of chat software as an employee collaboration tool confirms the notion that there is nothing new under the sun. This type of software has been ubiquitous since the dawn of the internet, and nothing lasts that long without being of some use. Chat programs can be a great way … Continue reading Chat Software or Forums: Which is Better For Your Business?
Lukas HardonkMarch 20, 2015 Social media is all about content. Whether you’re a business owner or not is irrelevant — content is what you go on social media to see. When it comes to being a business on social media, the amount of effort you put into content creation is much greater. It comes down … Continue reading 4 Tips for Developing Effective Social Media Content
Data analytics firm Neustar offers a comprehensive look at how high-ranking marketing execs are using the social platform. Amy Gesenhues on March 20, 2015 According to a new report analyzing Twitter activity for more than 1,000 high-ranking marketing execs, it turns out CMOs are more likely to share mainstream media stories versus industry-related news, and … Continue reading CMOs On Twitter: What They Share, How They Share It & The People They Retweet Most [Report]
March 20th, 2015 Fact: content is king Fact: blogging is important to search marketing Fact: good content attracts relevant traffic Fact: good content grows qualified leads So you ask yourself; “How do I create content people love? Where do I come up with the ideas?” Fact: in-house 1) Your Buyer Persona A buyer persona … Continue reading 3 In-House Sources For The Content Ideas You Need
Pooja LohanaMarch 19, 2015 Without a doubt, Google Adsense is the go-to source of income for most bloggers. Most new blogs with some decent traffic set up Google ads on their website. But there are times when Google Adsense becomes a less-than-ideal option for your blog. Here are some scenarios: Your Adsense account doesn’t get … Continue reading 6 Ways to Make Money With Advertising on Your Blog and the Websites to Help You
Hephzy AsaoluMarch 18, 2015 The first thing a business owner thinks about in regards to online marketing is the business website. Most businesses have a website; however, a handful of big corporations and organizations have microsites for a variety of products and services they market to the public. “Is a website not enough?” you might ask. “What … Continue reading How Procter & Gamble Boosts Its Business With Content-Rich Microsites
