Scott SieglerApril 15, 2015 Nothing is making a greater impact on the way media is bought and sold today than programmatic. In fact, the share of programmatic spend in US digital media (display-related) transactions, when looking at both RTB and NRTB, will expand from 38% in 2012 to 53% this year and to 83% by … Continue reading Three Questions to Better Understand Programmatic Technology
Category Archives: Business Tools
What Is Your Business’ Greatest Cyber Threat? [Infographic]
Danny AshtonApril 3, 2015 If the cyber attacks and data breaches against Premera Blue Cross, Anthem, Sony and Staples are anything to go by – cyber threats are not slowing down any time soon. So what are your risks? Whether you’re small or large organization, this infographic by Modis can talk you through some ways … Continue reading What Is Your Business’ Greatest Cyber Threat? [Infographic]
How Giving Away Money Can Lead to More Profits
Sandra FathiMarch 17, 2015 Working for a for-profit business doesn’t always feed the soul of employees and although it may not seem like a critical factor for most people, apparently, it is. In fact, the number three most important consideration for millennials when deciding to apply for a job is the company’s level of involvement … Continue reading How Giving Away Money Can Lead to More Profits
Hard to Say Goodbye: Are You Ready to Sell Your Business?
Business.comMarch 12, 2015 There’s an old saying that the two best days of owning a boat are when you buy it and when you sell it. The same expression applies to your business. As The New York Times points out, you only sell your business once. Even if you currently have no intentions of selling, … Continue reading Hard to Say Goodbye: Are You Ready to Sell Your Business?
6 Free Social Search Tools – The Social Media Experts’ View
Richard SunleyMarch 11, 2015 Every day billions of people take to social media and discuss…pretty much everything. From dancing cats and terrorism to Beyonce and economic policy, no topic is too big or too small. Finding anything useful in this deluge of social media data presents a challenge but a good way to start is … Continue reading 6 Free Social Search Tools – The Social Media Experts’ View
Annoying Social Media Tactics That Cost You Business
Ian AltmanMarch 11, 2015 Each day, I am honored when people connect with me via LinkedIn, Twitter, Facebook, and e-mail. Most people want to share a conversation, or ideas. Sometimes we have the good fortune of meeting in person when I travel to their area or vice versa. We build a virtual community or tribe … Continue reading Annoying Social Media Tactics That Cost You Business
Three Tools Will Give You A Huge Competitive Advantage
Personal Branding BlogMarch 9, 2015 80% of open positions are never advertised, according to BH Careers International. Additionally, business owners often obtain lucrative company contracts through personal and professional connections. As a professional, your most valuable asset is your network. A strong network can mean the difference between a plethora of opportunities or long periods … Continue reading Three Tools Will Give You A Huge Competitive Advantage
8 Powerful Marketing Tools to Supercharge Sales & Grow Your Business Online
BusinessVibesMarch 6, 2015 The age of marketing and customer acquisition continues to mature as barriers to access to consumers are eliminated. Through the use of premium tools, the average business person and individual with the goal of increasing client base and reaching an international market is empowered. Marketing and advertising no longer require 100 Million … Continue reading 8 Powerful Marketing Tools to Supercharge Sales & Grow Your Business Online
5 Ways Excel Can Make You Better & Faster At PPC
Whether you’re an agency, an experienced PPC expert, or someone just trying paid search for their business for the first time, understanding and utilizing Excel can prove invaluable for creating and interpreting data within your online campaigns. In today’s post, I’ll share five simple ways you can use Excel to improve your PPC workflow and … Continue reading 5 Ways Excel Can Make You Better & Faster At PPC
3 Simple Ways to Boost Collaboration in the Workplace
Rick LepsingerMarch 2, 2015 Collaboration is a topic that’s frequently discussed by senior leaders and covered in training programs for a reason: it is essential to business performance. Creating a culture of collaboration requires thoughtful planning, time and effort, but the results speak for themselves: Higher productivity. Happier customers. More resource sharing and fewer wasted … Continue reading 3 Simple Ways to Boost Collaboration in the Workplace
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