Christopher BrownFebruary 28, 2015 While surveys are useful at collecting information on customers and how they feel about certain interactions, products or services there are other ways to gain meaningful insights. First let’s define what we mean by customer insights: Customer Insights Defined: a deep understanding of a customer’s needs and behaviors—both known needs that … Continue reading How to Generate Customer Insights Without Another Survey!
Russ FairleyFebruary 26, 2015 Freelance video production is an amazing job, one adorned with interesting locales, weird and wonderful clients, and occasional brushes with stardom. In a week, a freelancer might go from shooting a CEO interview video, to attaching a GoPro to a hang glider, or running after soccer players with a MoVi. Fun? … Continue reading 12 Incredibly Useful Software Tools for Video Pros
James TimpsonFebruary 22, 2015 Social media is very much a part of everyday life for consumers all over the world, and businesses are capitalizing on this by placing great emphasis on social media marketing. Your business could be at a major disadvantage over competitors if you aren’t on social. At the heart of social media … Continue reading Social Media Engagement: Staying Alive As A Business
Paul KeijzerFebruary 21, 2015 There’s no reason to reinvent the HR Best Practice wheel when there are so many companies who have policies, procedures and practices which have proven to be successful year after year. Of course, they all depend on where you work, the readiness of all stakeholders to implement them and the maturity … Continue reading Top 4 Habits of Highly Successful HR Departments
Cami BirdFebruary 21, 2015 Setting social media goals that are the right balance of realistic and challenging is incredibly difficult. For those of you just starting out on social media, or those who haven’t been tracking your previous social media results very diligently, it can feel especially confusing. Establishing new goals might seem like a … Continue reading 3 Questions to Ask When Creating Social Media Goals
CEO Stewart Butterfield on how his company uses its own product to be more productive—and how you can, too. By Harry McCracken February 19, 2015 Last week, enterprise messaging service Slack announced that 500,000 people use the service every day. The company, which first offered its product in beta-test form in August 2013 and officially … Continue reading How Slack Uses Slack
Pooja LohanaFebruary 13, 2015 Admit it, you’ve cursed the blogging game in the past. That’s understandable. Because with all the myriad of tasks involved, it does take a toll on you. For each post that you’ll ever write, you come up with some research and ensure it’s worth your while; then you compose your thoughts … Continue reading 17 Top Blogging Tools That You Ignore At Your Peril
Red AkrimFebruary 1, 2015 If your financial manager spends a good part of a week updating employee tax code information, working on paychecks, and aggregating financial data from various sources, electronic or otherwise, it’s time to seriously consider getting her a new assistant – in the form of an accounting software. Unbelievable as it may … Continue reading Business Growth: Why You Absolutely Need an Accounting Software
PrialtoFebruary 1, 2015 A famous French writer named Charles-Guillaume Étienne once said, “On n’est jamais servi si bien que par soi-même.” To avoid being pretentious, the English version is “If you want something done right, do it yourself”. Doing it all yourself might seem like a good idea for certain situations, but every successful executive … Continue reading What Is A Virtual Assistant And What Can They Do For My Business?
Business.comJanuary 31, 2015 If you are ready to be your own boss and claim your status as entrepreneur, finding the right niche can make a huge difference in running a business that is successful from one that is a flop. One example of a successful niche is Zumiez, who made themselves known in the surfing … Continue reading 5 Tips to Finding Your Business Niche
