Here’s what individual marketers need to be doing to increase their value in the age of AI. Also, a few things to keep us all up at night. Constantine von Hoffman on January 26, 2024 As CEO of The Marketing AI Institute, Paul Roetzer is about as plugged into businesses’ use of artificial intelligence as … Continue reading Paul Roetzer: Looking forward with AI
Category Archives: AI Development
Pega launches new AI buddy
GenAI Knowledge Buddy aims to pull together content from siloes across the enterprise using ordinary language prompts. Kim Davis on January 24, 2024 Pega, the CRM and BPM software company, announced the launch of GenAI Knowledge Buddy, to generate answers for employees and customers based on a synthesis of content distributed across enterprise knowledge bases. … Continue reading Pega launches new AI buddy
Jay Mandel: Looking forward with AI
By all means use AI in your marketing. Use it a lot. But don’t let it take the wheel. Kim Davis on January 18, 2024 Jay Mandel spent about 20 years in corporate America with brands like MasterCard and IBM. “I was about to turn 40 and I didn’t believe that corporate America could give … Continue reading Jay Mandel: Looking forward with AI
Chris Penn: Looking forward with AI
The co-founder of TrustInsights says improved multimodal generation and new architectures that will deliver better output are coming soon. Constantine von Hoffman on January 8, 2024 Everyone is talking about AI, but what does the future hold? In a series of interviews we examine unexpected perspectives on the space. One of the biggest questions in … Continue reading Chris Penn: Looking forward with AI
The 10 biggest AI companies in the world after 2023
The 10 biggest AI companies in the world after 2023 Sam Shedden / Last Updated: Dec 12, 2023 This year has undoubtedly been the year of generative artificial intelligence (AI) for the tech sector. It’s a topic continuing to dominate technology news headlines and has thoroughly penetrated the cultural zeitgeist of the planet. Even … Continue reading The 10 biggest AI companies in the world after 2023
OpenAI introduces new governance model for AI safety oversight
OpenAI introduces new governance model for AI safety oversight Maxwell William / Last Updated: Dec 19, 2023 OpenAI has introduced a new governance structure that grants its board the authority to withhold the release of AI models, even if company leadership has deemed them safe, according to a recent Bloomberg report. The decision, detailed … Continue reading OpenAI introduces new governance model for AI safety oversight
AI is only as smart as the data you feed it by Adlucent
Learn why predictive analytics is key to using AI for above-and-beyond search performance. Adlucent on December 12, 2023 Data has become the driving force behind financial resilience and success, giving marketers the challenge of navigating rising CPCs and automation. The need for advanced analytics and harnessing first-party data has never been more crucial to … Continue reading AI is only as smart as the data you feed it by Adlucent
Getting the most from your AI investment
Everyone is talking about generative AI, but that may not be the best place to start your AI journey. Carlos Hidalgo on December 4, 2023 Artificial intelligence. It is everywhere, or so it would seem. I was at a recent marketing conference and as I scanned the agenda more than half of the sessions, including … Continue reading Getting the most from your AI investment
A management expert explains how OpenAI’s nonprofit-corporate hybrid model works
By The Conversation December 01, 2023 In late November, the board of OpenAI, creator of the popular ChatGPT and DALL-E artificial intelligence tools, fired Sam Altman, its chief executive officer. Chaos ensued as investors and employees rebelled. By the time the mayhem had subsided five days later, Altman had returned triumphantly to the OpenAI fold amid staff … Continue reading A management expert explains how OpenAI’s nonprofit-corporate hybrid model works
Microsoft joins OpenAI board as Sam Altman returns as CEO
Microsoft joins OpenAI board as Sam Altman returns as CEO The exec also explains why Quora’s CEO gets to stay on the board. Richard Lai Thu, Nov 30, 2023 OpenAI co-founder and CEO Sam Altman signing up for Worldcoin, a crypto project he co-founded, using an “Orb” iris scanner. (Sam Altman) Following Sam Altman’s … Continue reading Microsoft joins OpenAI board as Sam Altman returns as CEO