Tag Archives: YouTuber

Marques Brownlee isn’t your average YouTuber. Here’s what leaders can learn from his impressive rise

  By Stephanie Mehta November 27, 2023 Hello and welcome to Modern CEO! I’m Stephanie Mehta, CEO and chief content officer of Mansueto Ventures. Each week this newsletter explores inclusive approaches to leadership drawn from conversations with executives and entrepreneurs, and from the pages of Inc. and Fast Company. If you received this newsletter from … Continue reading Marques Brownlee isn’t your average YouTuber. Here’s what leaders can learn from his impressive rise

YouTuber Logan Paul’s Prime energy drink isn’t safe for kids. Why is it being marketed to them?

  By Sarah Bregel July 12, 2023 If you have tweens or teens living in your home, you’ve likely heard of Prime energy drink, owned by Congo Brands, and created by YouTubers Logan Paul and KSI (aka Olajide Olayinka Williams Olatunji). That’s because the drink, which contains 200 milligrams of caffeine—6 times more than a … Continue reading YouTuber Logan Paul’s Prime energy drink isn’t safe for kids. Why is it being marketed to them?

How One YouTuber Made His Business an Instant Success

Immanuel VinikasAugust 23, 2015 “I’m a Youtuber”. That’s how Casey Neistat describes himself on Twitter and Instagram. He’s short-selling himself. He’s a sharp businessman and a viral marketing genius, to such extent that when he said in one of his Youtube videos “I’m going to try to make a viral video today”, that video went … Continue reading How One YouTuber Made His Business an Instant Success