Digital-first brands are investing in brick-and-mortar — not just for sales, but for immersive brand experiences. Michele Morelli on March 5, 2025 Ecommerce may be thriving, but brick-and-mortar retail remains a critical brand touchpoint. Companies like Netflix and Wayfair are proving that physical stores aren’t just about transactions — they’re influential brand ambassadors that … Continue reading Why digital brands like Netflix and Wayfair are betting on physical stores
By Michael Grothaus January 24, 2024 It’s been another brutal week for tech layoffs. In the past six days, numerous major tech companies have announced they are cutting jobs. The most recent is e-commerce juggernaut eBay, which has announced it will cut 9% of its workforce. Here’s the latest: Wayfair: Last Friday, digital home … Continue reading Tech layoffs tracker 2024: Job cuts at eBay, TikTok, and Wayfair this week
James Glover — April 20, 2018 Follow @coherentpath— April 20, 2018 Wayfair is getting it right when it comes to email marketing. In addition to sending different emails to consumers who have bought from them in the past versus non-purchasers who signed up for their list, the home furnishings brand’s emails contain product categories in … Continue reading Wayfair is Getting Email Marketing Right – But How Do Other Top Retailers Stack Up?
