Vimeo Changes How Videos Are Optimized For Google Search by Laurie Sullivan @lauriesullivan, May 16, 2022 Vimeo has developed a way to increase the ability for searches to discover videos in Google Search to drive better traffic to websites and platforms. There are a variety of benefits to optimizing video for local and national marketers … Continue reading Vimeo Changes How Videos Are Optimized For Google Search
Instagram Video Marketing Strategy: Tips for Creating Engaging Videos Komal Kokate / 20 Apr 2022 Instagram is the place where most of us nowadays spend our time, especially the youth. It has become a suitable place for everyone to watch every content related to entertainment, business, promotion, reviews about various products, etc. Therefore, it … Continue reading Instagram Video Marketing Strategy: Tips for Creating Engaging Videos
InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti by Laurie Sullivan @lauriesullivan, (March 29, 2022) InMobi unveiled an interactive video offering to help consumers discover products, and assist brands that want to monetize the media on their website. Launched Tuesday at Shoptalk, InMobi Commerce supports retailers and ecommerce companies through the launch of … Continue reading InMobi Shoppable Videos Launch With Avocados From Mexico, HP, Tinuiti
Amazon buys rights to popular true-crime podcast ‘My Favorite Murder’ Amazon will have a one-week exclusive for new episodes. J. Fingas @jonfingas January 25th, 2022 Matt Winkelmeyer/Getty Images for Entertainment Weekly Amazon is once again racing to buy the rights to major podcasts and the networks that share them. According to Bloomberg, Amazon is buying … Continue reading YouTube reportedly offers podcasters up to $300,000 to create videos
By Jared Newman February 14, 2022 With the launch of MacOS Monterey last fall, Apple introduced a neat feature called Live Text, which lets you highlight and copy text directly from images, both in Safari and in system apps such as Photos and Quick Look. (It also works on iOS.) But what if … Continue reading Copy text from images and videos with these free and easy tools
YouTube 2022 Product Roadmap: Shoppable Video, NFTs by Laurie Sullivan @lauriesullivan, February 11, 2022 YouTube Chief Product Officer Neal Mohan on Thursday laid out the company’s 2022 roadmap to enhance the site’s shopping experiences and interactivity between brands, creators and those who visit their content. The company will release five tools that allow creators, brands … Continue reading YouTube Releases 2022 Roadmap For New Products, Including Shoppable Videos And NFTs
Why Captioned Videos Rule by Aaron Paquette , Columnist, December 3, 2021 The following was previously published in an earlier edition of Marketing Insider. For decades, Americans mostly rejected movies with subtitles or captions. But today, they overwhelmingly embrace captioned videos, especially on TikTok. For reasons including content density and accessibility, as well as consumer … Continue reading Why Captioned Videos Rule
Victor Blasco September 14, 2021 Having a visually stunning and highly informative webpage is a crucial tool for any business online that wants to make an impact nowadays. But if it’s to fulfill its intended purpose, your page needs appealing and effective content to engage new visitors on the spot – which can be a … Continue reading 7 Types of Marketing Videos Your Website Visitors Will Love
Osama Khabab September 10, 2021 If you want to get your start-up off the ground, crowdfunding is your ticket. Crowdfunding sites like Indiegogo and Kickstarter help budding entrepreneurs raise capital for their business. These platforms literally receive thousands of campaigns each month. So, how do you make your yours stand out? The simple answer to … Continue reading A Guide to Making Effective Crowdfunding Videos
Ash Larizza September 10, 2021 It’s 7:30 in the morning. I’m scrolling through my phone, waiting for my eyes to focus and my brain to turn on. I come across an intriguing video from one of my favourite brands. But it doesn’t have captions—I’ll have to turn the sound on. The problem is, turning the … Continue reading No More Excuses — You Need to Add Captions to Your Videos
