Tag Archives: Unveils

SAP unveils new CX AI toolkit, consumer insights solution

With SAP stitching generative AI throughout its enterprise platform, it also had some announcements of interest to CX professionals. Kim Davis on June 4, 2024   Although it’s hardly surprising that SAP’s CX offering now includes an AI toolkit, the announcement could almost have been lost in the tidal wave of business AI announcements pouring … Continue reading SAP unveils new CX AI toolkit, consumer insights solution

Google unveils AI-powered advertising tools at Google Marketing Live

New tools, many of them AI-powered, will soon change how ad experiences are created by advertisers and experienced by customers. Chris Wood on May 21, 2024   Today, Google introduced new creative tools and ad experiences at its annual Google Marketing Live event, held in New York. Here’s what marketers can expect to see at … Continue reading Google unveils AI-powered advertising tools at Google Marketing Live

Google Unveils Custom Chip To Accelerate Search And AI

Google Unveils Custom Chip To Accelerate Search And AI by Laurie Sullivan , Staff Writer @lauriesullivan, April 10, 2024       Axion is Google’s first custom Arm-based CPU for data centers. The company promises it will provide significant improvements for performance compared with today’s cloud tools. The idea is to offer virtual machines powered by these … Continue reading Google Unveils Custom Chip To Accelerate Search And AI

Disney unveils AI-powered ad tool for tailored streaming commercials

Disney unveils AI-powered ad tool for tailored streaming commercials Maxwell Nelson Crypto Journalist  Revolutionizing Streaming: AI’s Role in Tailoring Advertising Through Mood Analysis on Disney+ and Hulu   Disney has introduced “Disney’s Magic Words,” an AI tool aimed at revolutionizing advertising on its streaming platforms, Disney+ and Hulu, according to a recent Reuters report. This … Continue reading Disney unveils AI-powered ad tool for tailored streaming commercials

Microsoft unveils new workflow and analysis tools for Customer Insights

The company is evolving the product into a full-service marketing backbone, similar to offerings from Salesforce and HubSpot. Constantine von Hoffman on January 11, 2024 Microsoft today unveiled new AI-powered features for its Dynamics 365 Customer Insights platform designed to aid marketers in managing and maintaining projects and campaigns. The company looks to be building … Continue reading Microsoft unveils new workflow and analysis tools for Customer Insights

TransUnion unveils enhanced identity graph for marketers

TransUnion’s new and improved identity graph uses AI to cluster identifiers and create individual and household profiles at scale. Kim Davis on January 4, 2024 TransUnion today announced the launch of a new and improved identity graph to deliver better identity resolution and demographic enrichment. TransUnion is a major consumer credit reporting agency that also … Continue reading TransUnion unveils enhanced identity graph for marketers