By Ryan Agresta October 10, 2022 If you’ve been following the hiring trends over the past several months, you’ve seen a dramatic shift in tone as start-ups and big tech prepare for a possible recession. Layoffs, rescinded offers, and dwindling job postings have shifted the tides, especially in the tech and startup spaces. … Continue reading 3 ways to look for a job at a startup in uncertain times
Deanna Ritchie October 27, 2021 As Jim Morrison howled in “Roadhouse Blues,” “The future’s uncertain and the end is always near.” FYI — if you’re a Zoomer or young Millennial — Jim Morrison was the lead singer of the band The Doors. Ask your parents about them if you’re curious. Getting back on track, over … Continue reading How to Save for an Uncertain Future
A call for true personalization. Cheetah Digital on October 19, 2021 This isn’t news for brand marketers, but I need a fitting intro. At Signals21 this week, we took a deep dive into how Google has cemented plans to comprehensively curtail third-party cookie tracking within the next couple of years, and Firefox, Safari et al. … Continue reading Clarity in an uncertain future: Cookies, privacy, and marketing roadblocks
Melanie Benson March 14, 2021 geralt / Pixabay No matter how good an entrepreneur is at planning out their growth steps, sometimes life throws a curveball. A family illness or death can derail an owner’s focus for months. An unexpected economic downturn such as the 2009 credit debacle can change people’s buying patterns overnight. A … Continue reading How Business Owners Thrive in Uncertain Times Using The 80% Plan
Dalia Dakkak November 13, 2020 With COVID-19 cases back on the rise, businesses that did not make changes after the first wave can expect an even greater impact this time around. As most marketers have experienced first-hand, the pandemic has had an impact on revenue due to a shift in consumer behavior. Product and service … Continue reading How Can Social Marketers Win the Holiday Season in Uncertain Times?
Angela Ash August 19, 2020 It has been a couple of months since the pandemic caught us unawares, with many people still struggling to come to terms with this new reality. Obviously, the crisis is coupled with a number of global consequences, with certain industries coming to the brink of extinction. This is a two-way … Continue reading Why Digital Marketing Is Imperative During Uncertain Times
Gil Cohen June 28, 2020 If there ever was a VUCA era, this is it. Volatility, uncertainty, complexity, and ambiguity are being felt by people and organizations everywhere. Employee experience design has become more important than ever in supporting employee wellness and nurturing workforce performance. When faced with change, individuals experience a variety of emotional … Continue reading How to Create Your Employee Experience Design in Uncertain Times
Julie Winkle Giulioni — May 15, 2020 I was speaking with a colleague recently who said, “If I hear or read ‘these uncertain times’ once more, I’m going to scream!” And now, everywhere I turn, I’m aware of these words as well – in the news, business articles, podcasts, and advertising. While there’s no argument … Continue reading What is Certain During These Uncertain Times?
Mia Jacobs — May 1, 2020 Change is one of the few constants in life, especially in business. Enterprises that are able to adapt to change will be able to withstand not only the small fluctuations of everyday operations, but also sudden major disruptions. A global pandemic is but one possibility here; natural disasters and … Continue reading Customer Retention Strategies That Work in Uncertain Times
Chris Weissman — April 14, 2020 Over the past 30 years, I’ve taken note of the different ways consumers respond to market uncertainty. In the savings and loan crisis of the 1980s, for example, shoppers tightened their belts. In 1999, panicked preppers flooded the stores to stockpile goods for (an ultimately illusory) Y2K. And after … Continue reading Brand Building in Uncertain Times
