July 15, 2026 The great AI layoff is turning into the great AI rehire BY Dan Schawbel For the past two years, a certain kind of corporate announcement has become almost routine. The company cuts staff. The company cites AI. The company moves on. The formula was clean, the earnings calls were tidy, and … Continue reading The great AI layoff is turning into the great AI rehire
July 10, 2026 Would you eat Pickle Pie? The Minnesota State Fair’s new foods are turning heads BY María José Gutiérrez Chávez State fairs are famous for iconic foods like funnel cakes, corn dogs, and just about anything that can be deep-fried. But when it comes to over-the-top edible offerings, few events have a reputation quite … Continue reading Would you eat Pickle Pie? The Minnesota State Fair’s new foods are turning heads
More channels, more AI, and more data create new opportunities and challenges. Learn how to build a marketing ecosystem that scales. By John Premkumar Published on July 6, 2026 Marketing has never been more exciting — or more demanding. Today’s teams operate across a rich web of customer data platforms, AI-powered … Continue reading Turning marketing complexity into a competitive advantage
June 25, 2026 Gen Z is turning Instagram into the new LinkedIn BY Lindsay Dodgson When you’re bombarded with AI slop, humble bragging, and a general sense that everyone is achieving bigger and better things in their careers than you are, it’s easy to get the LinkedIn ick. So, many professionals looking to advance their careers—especially … Continue reading Gen Z is turning Instagram into the new LinkedIn
Predictive models and real-time signals are replacing static scoring, helping sales focus on leads most likely to convert. By MarTechBot Published on June 8, 2026 • In MarTech’s “MarTechBot explains it all” feature, we pose a question about marketing to our very own MarTechBot, which is trained on the MarTech website archives and has … Continue reading How AI is turning lead scoring into a decision engine
March 19, 2026 Spring equinox 2026: Time, meaning, and the science behind the turning of the seasons BY Shannon Cudd Spring is a glorious, warm season after the harsh cold of winter—filled with light and more sun-induced vitamin D. Friday, March 20, 2026 (at exactly 10:46 a.m. ET), marks both its triumphant return in the Northern … Continue reading Spring equinox 2026: Time, meaning, and the science behind the turning of the seasons
February 02, 2026 SpaceX Is buying xAI—and turning the rocket company into an AI infrastructure giant
From automotive to beauty and travel, AI is enabling brands to generate bespoke content and experiences with customers instead of for them. John Premkumar on December 1, 2025 The future of marketing isn’t just personalized — it’s participatory. As AI advances, leading brands are discovering that its real power isn’t in replacing human creativity … Continue reading AI is turning personalization into a two-way conversation
Turning Black Friday Message Fatigue Upside Down by Laurie Sullivan , Staff Writer, November 21, 2025 Consumer fatigue is driven not by message volume in ads, but by ads with irrelevant messages, according to a new report that analyzes Black Friday and Cyber Monday messages and campaigns. The report finds that some 56% of consumers … Continue reading Turning Black Friday Message Fatigue Upside Down
From mentions to sentiment, new AI KPIs show marketers how LLMs shape visibility, perception and authority in the buying journey. Brightspot on October 13, 2025 For years, marketers measured digital success through impressions, backlinks and clicks. If you ranked high in search results and won the click, you had visibility and control of the … Continue reading AI KPIs: Turning mentions Into strategy in the age of LLMs by Brightspot
