Tag Archives: Three

Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing

You don’t have to be Amazon, Facebook or Google to turn insights into actions.   If you were paying attention, 2017 might have seemed like the year that industry pundits’ predictions about the death of retail finally came to fruition. The traditional Main Street took some major blows last year. Shopping mall mainstays like Wet … Continue reading Three ways retailers can deliver meaningful 1:1 shopping experiences amidst the retail apocalypse through AI marketing

Betaball Explains Three Essential Ingredients to Making a Championship Team

Ken Sterling — November 20, 2017 Follow @ken_sterling — November 20, 2017 You’ve probably heard of Moneyball—the book and movie that told the story of how data analytics made the Oakland A’s into playoff contenders. But have you heard of Betaball? Betaball is the the new book by Erik Malinowski that shows how Joe Lacob … Continue reading Betaball Explains Three Essential Ingredients to Making a Championship Team

Three ways local businesses can survive the on-demand threat

How worried should brick-and-mortar businesses be about companies like Amazon? Columnist Adam Dorfman weighs in with some thoughts on how local players can stay competitive. Adam Dorfman on July 18, 2017   Is there any business that Amazon can’t disrupt? In recent weeks, I’ve seen Amazon entering businesses ranging from home furnishings to banana distribution … Continue reading Three ways local businesses can survive the on-demand threat