A software company called Threads says Meta tried to buy its domain and kicked it off Facebook The software company is threatening legal action against Meta for using its name. Karissa Bell Tue, Oct 31, 2023 SOPA Images via Getty Images A UK-based software company called Threads Software Limited is threatening legal action against … Continue reading A software company called Threads says Meta tried to buy its domain and kicked it off Facebook
Mark Zuckerberg: Threads has ‘just under’ 100 million monthly active users He said there’s “a good chance” it could be Meta’s next billion-person app. Karissa Bell Thu, Oct 26, 2023 NurPhoto via Getty Images Meta’s increasingly aggressive push to promote Threads seems to be paying off. Mark Zuckerberg said the app currently has “just … Continue reading Mark Zuckerberg: Threads has ‘just under’ 100 million monthly active users
By Michael Grothaus October 18, 2023 If you’re the average smartphone user in America, you likely spend over four hours a day in the apps on your iPhone or Android device. That’s according to the latest Market Pulse Ranking report from mobile market trends firm Data.ai. Specifically, the report says Americans spend 4.33 hours … Continue reading We now spend over 4 hours a day in apps, with Threads and ChatGPT leading download growth
The world of social media is getting weirder with Twitter clone Threads competing as much with IG as with the newly named X. What should brand marketers do? Kim Davis on August 2, 2023 It came out of nowhere. It looked like Twitter. It behaved like Twitter. It promised to be friendlier than Twitter. It … Continue reading Competing with Twitter (X.com) and Instagram: Tying the Threads together
Meta’s Threads app is here to challenge Twitter Karissa Bell @karissabe Threads, Meta’s text-based app to challenge Twitter, is now official. Mark Zuckerberg announced the new service one day ahead of the July 6th launch date that appeared in app stores earlier this week. Meta has begun rolling out the new service around … Continue reading Meta’s Threads sent another app named Threads to the top of the App Store charts
By Michael Grothaus July 14, 2023 Though Threads has existed for barely a week, the new social media platform is by some measures already a resounding success for Meta. Within five days, Threads garnered 100 million users—the fastest-growing user base in history. But Threads also seems to be a win for brands, at least … Continue reading Top brands are getting more engagement on Threads than on identical posts for Twitter: report
Threads has attracted a huge user base and is proving to be a serious Twitter alternative. Here’s what marketers need to know. Nicola Agius on July 12, 2023 Threads has become the fastest-growing social media platform in history since it launched on July 5. Within the first hour alone, it received a whopping five million … Continue reading Marketing on Threads: What you need to know
Will Threads Save Social Media? by Steven Rosenbaum , Featured Contributor, July 10, 2023 After months and months of Elon Musk hacking away at Twitter, there’s a new circus in town — and the headlines have been deliriously happy. “Meta Launches World-Changing New Social App – just like Twitter, but without Musk!” writes some random … Continue reading Will Threads Save Social Media?
By Casey Fiesler—The Conversation July 11, 2023 Twitter’s move on July 1, 2023, to limit the number of tweets users can see in a day was the latest in a series of decisions that has spurred millions of users to sign up with alternative microblogging platforms since Elon Musk acquired Twitter last year. In addition to a surge … Continue reading POV: Meta’s Threads is surging, but let’s not call it a Twitter-killer yet
By Associated Press July 07, 2023 Twitter has threatened legal action against Meta over its new text-based app called Threads, which has drawn tens of millions of users since launching this week as a rival to Elon Musk’s social media platform. In a letter Wednesday to Meta CEO Mark Zuckerberg, Alex Spiro, an attorney representing … Continue reading Twitter threatens to sue Meta over its ‘copycat’ Threads app
