Tag Archives: Tactical

Tactical Video for Technology Sales And Marketing

Bruce McKenzie — September 12, 2017 — September 12, 2017 StockSnap / Pixabay Tech companies don’t need a “video strategy.” They need tactical videos that support their sales and marketing content strategy. Tactical videos have specific objectives: establish a value proposition in the prospect’s mind, put across a memorable product differentiator, describe a new use … Continue reading Tactical Video for Technology Sales And Marketing