Elizabeth WilliamsOctober 31, 2015 Is there anything prettier than a well-merchandised display of bed and bath linens? I mean, what can beat the crisp, pretty sheets in their perfect little packages arranged by designer, colour, size and thread count. It’s all about potential. For just a few minutes you can imagine that your bedroom will … Continue reading Is Your Competition Making Stuff Up? Good.
Tag Archives: Stuff
Free Stuff for Plucky Web Site Owners
Debi LewisJune 8, 2015 Business owners have limited supplies of three things: time, patience, and money. Whichever of those items is the scarcest commodity in the moment will determine the relative importance of finding hidden stores of the other two. Most often for my clients, money is the hardest thing to spare when they’re looking … Continue reading Free Stuff for Plucky Web Site Owners
SEO Copywriting For The People Who Buy Your Stuff
Matt BrennanMay 1, 2015 The Internet is a crowded place. In order to stand out amongst the competition, you need to be able to quickly and easily tell your customers what makes your business different from the rest. You have to tell good stories and you have to stand out. That involves SEO copywriting. There’s … Continue reading SEO Copywriting For The People Who Buy Your Stuff
How Do I Know That You Know Your Stuff?
Marc MillerJanuary 9, 2015 Know Your Stuff How do others know that you know your stuff? Where are the proof points? Where do you keep examples of your work? It is no longer acceptable to tell prospective employers that you accomplished X or Y—you need to demonstrate it. Building A Portfolio I used to think … Continue reading How Do I Know That You Know Your Stuff?
Planning for 2015: Stop Making Stuff to Make Stuff
Maribeth Ross November 19, 2014 You know, for marketers, this is a really relaxing time of year, what with the upcoming holidays, temperatures dropping, and year-end revenue numbers to hit. Oh, and all that measurement we need to wrap up to show off our good work in 2014. Oh, right, and there’s that pesky need … Continue reading Planning for 2015: Stop Making Stuff to Make Stuff
The Secret to Get People to Buy Your Stuff
When you started your business Sometime in your life, you made the big decision to start your own business. It was probably based on the idea that this was something you knew how to do and you could do really well. So you got some business cards and set up shop. And then came that … Continue reading The Secret to Get People to Buy Your Stuff