Alyssa Rice July 31, 2021 Introduction I’ll be completely honest with you. College students hate email. They dread checking it. It is a form of communication with their professors, their partners in group projects, and all of those lists they did not intend to subscribe to. Email just isn’t fun. Coming from someone who just … Continue reading Straight Talk on Email Marketing to College Students: From a College Student
Tag Archives: Students’
Preparing college students for the marketing profession takes commitment and planning
Internships can help launch well-prepared talent into the workforce after graduation but mentoring requires engagement from professionals. Steve Petersen on November 27, 2019 Recently, I on-boarded a martech intern. It’s exciting to offer college students an opportunity to explore their professional interests. The great thing about martech is how it touches many of the various … Continue reading Preparing college students for the marketing profession takes commitment and planning
The Gig Economy: A Primer for College Students
Alan KatzmanApril 1, 2015 “Landing a freelance assignment may be more valuable than landing an internship.” Graduation season is right around the corner and for many of this year’s estimated 1.7 million graduating college students, the job market has never been more complex. Like inventory levels, businesses have always had fluctuating needs for workers. Whether seasonal … Continue reading The Gig Economy: A Primer for College Students
What Marketing Schools Should REALLY Be Teaching Students
By Tommy Landry, Published November 13, 2014 When I went to business school (more years ago than I will voluntarily admit), our marketing coursework focused heavily on the basics. For example, we spent a great deal of time digging into the Four P’s (Product, Price, Placement, Promotion). While the basics of marketing are absolutely still … Continue reading What Marketing Schools Should REALLY Be Teaching Students
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