James LovejoyFebruary 24, 2015 As a growing number of organizations strive to become social businesses, they are increasingly relying upon social media intelligence to inform their decisions. However, while many brands are applying social media intelligence to their operations, there still exists some considerable confusion around what exactly defines social media intelligence. Social media intelligence … Continue reading Marketing: Understanding the Social Media Intelligence Stack
Erin PalmerJanuary 28, 2015 Digital marketing is awash in an endless supply of tools and technologies to make efforts more efficient, more effective and easier to measure. With solutions available to bring more visitors to websites, better leads and more profits, choosing the right combination of digital marketing tools can make all the difference. Don’t … Continue reading What’s in Your Digital Marketing Stack?
ByBenjamin Romano November 13, 2014 Benjamin Romano Big data is a catchphrase that’s getting stale and almost too broad to be meaningful. But behind the buzzword are some very real technology trends—and they paint a good picture for Seattle. Matt McIlwain, managing director at Madrona Venture Group, the region’s foremost investor in information technology companies, … Continue reading Dissecting the “Dataware” Technology Stack with Madrona’s Matt McIlwain
