Tag Archives: Sounds

These sounds could soothe your restless brain

March 06, 2026 These sounds could soothe your restless brain BY Jared Lindzon Like many children with attention-deficit/hyperactivity disorder (ADHD), Jake Sussman struggled in elementary school, especially in areas that required quiet concentration, like reading. “I’m very sensitive to sound, so the smallest noises can be distracting,” says the now-30-year-old, who was diagnosed in sixth grade. … Continue reading These sounds could soothe your restless brain

If your value prop sounds like everyone else’s, you’ve already lost

Here’s how to pressure test your value proposition and craft messaging that converts. Eric Dates on May 1, 2025   Many companies that think they have a marketing problem really have a clarity problem. They either: Don’t understand what makes their product matter. Or communicate it in a way that gets ignored. A value proposition … Continue reading If your value prop sounds like everyone else’s, you’ve already lost