Kinga Edwards December 12, 2021 Social media offers a brand many communication opportunities, but starting operations on several platforms at the same time without a properly prepared strategy can do more harm than good. It is worth carefully analyzing individual social networks – even if setting up a profile is a matter of a few … Continue reading How to Start Using Social Media for Your Business in 2022
Tag Archives: Social
Brand familiarity drives social commerce
Knowing about a brand makes shoppers overwhelmingly more likely to buy from that brand on social. Kim Davis on December 10, 2021 A new report from social media management platform Sprout Social finds that familiarity with brands drives social commerce purchases. Fully 80% of those surveyed said that knowledge of a brand makes them more … Continue reading Brand familiarity drives social commerce
What Should Be Included in Your Next Social Media Audit?
Arik Hanson December 9, 2021 When was the last time your company conducted a social media audit? If your answer is “not recently” or “never”, don’t worry. You’re not alone. Most brands, I would argue, rarely or never perform these types of audits. They take time. They cost money. And, they take time and energy … Continue reading What Should Be Included in Your Next Social Media Audit?
Why Business Owners Need a Social Media Presence + 7 Tips for Optimizing Your Profiles
Laura Spawn December 8, 2021 Love it or hate it, social media is here to stay. Research shows that online platforms like Facebook and Twitter have cemented themselves in the lives of consumers by providing a way for them to discover new brands and engage with companies that share their values and that can help … Continue reading Why Business Owners Need a Social Media Presence + 7 Tips for Optimizing Your Profiles
Social Media Management Over the Holidays
Sahail Ashraf December 6, 2021 The Christmas holidays are nearly upon us. Time to kick back and relax? Not quite. Make sure your social media is delivering the goods this season with our simple tips. It’s easy to get caught up in all the festivities and neglect your social media over the Christmas holidays. But … Continue reading Social Media Management Over the Holidays
Time to Rethink Social Strategy for 2022: Leads, Sales Can’t Be Our Only Goal
Arik Hanson December 5, 2021 As we quickly near the end of 2021 (where did this year go?!?!), many of us will start the planning process for 2022. And, given the changes in: consumer behaviors, platforms and content, social media marketers would be wise to take this chance to truly evaluate their strategies and approaches. … Continue reading Time to Rethink Social Strategy for 2022: Leads, Sales Can’t Be Our Only Goal
5 Ways to Boost Sales with Social Media Marketing
Jared Atchison December 3, 2021 Social media marketing is one of the most powerful ways to connect with your audience and get more sales. When you consider that over 3.96 billion people use social media, this shouldn’t come as a surprise. The thing is, there are more marketing options and platforms than ever before. This … Continue reading 5 Ways to Boost Sales with Social Media Marketing
6 Questions to Ask When Conducting a Competitor Social Media Analysis
Christa Tuttle December 4, 2021 Social media has established itself as a crucial component in B2B marketing strategies. As more platforms are created and more individuals and businesses create profiles, the amount of noise increases substantially. What matters is focusing on your team’s social media strategy, narrowing in on what works best for your organization. … Continue reading 6 Questions to Ask When Conducting a Competitor Social Media Analysis
Social Media Prediction for 2022
Ehsan Khodarahmi December 3, 2021 Social Media is an everyday habit, but not everyone is interested in building relationship with brands on Social Media. This applies to both B2C and B2B. Social Media platforms will be under more pressure with regards to social responsibility from all stakeholders involved, including brand owners. For example, Lush chose … Continue reading Social Media Prediction for 2022
9 Ways to Immediately Increase Traffic from Social Media
Pam Hughes November 29, 2021 Social media marketing is essential for increasing traffic to your website, landing pages, blog posts, and more. Social media can help you build brand recognition, foster a community around your business, and grow your bottom line. It can also be a key driver of traffic to your website. It’s the … Continue reading 9 Ways to Immediately Increase Traffic from Social Media
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