Jomer Gregorio — February 7, 2017 Follow @JomerGregorio— February 7, 2017 In 2016, social media continued its rise with more than 2.3 billion active users and more than 1.9 billion active mobile social users worldwide. This large amount of potential customers has prompted 83% of all marketers to take advantage of social media marketing in … Continue reading The Top 8 Social Media Marketing Trends in 2017 [Infographic]
Jeanette Russell — February 8, 2017 Follow @jnetrussell— February 8, 2017 On January 21st, 2017, millions of lives were touched by actions of solidarity that gave voice to many causes we care about. For every person who attended the Women’s March, thousands if not millions were moved to make an impact. Regardless of where you … Continue reading Ignite Supporter-Led Advocacy with Social Media
Lisa Kupfer — February 8, 2017 Follow @dearlisa— February 8, 2017 As your business grows, so does the question of how to acquire new sales and leads. The search for new customers and potential business partners begins and that is usually the point where small businesses turn to social media based on promising stats like … Continue reading Social Media: The In-House Versus Agency Decision
Meera Murthy — February 7, 2017 — February 7, 2017 Purchasing something online is inherently risky. You can’t see or touch the product you buy. Instead, you have to rely on images and product descriptions to help you find what you’re looking for. If you’ve chosen incorrectly, you won’t find out until the product arrives, … Continue reading How to Use Social Proof Without Asking Your Customers to Do Anything
Kaitlyn Hammond — February 7, 2017 — February 7, 2017 Keeping up with the growing number of social media sites and trying to put your small businesses mark on the map can seem overwhelming. What platform does what?, How do I use each one?, and Aren’t they all the same? are most likely questions your … Continue reading Why Social Media Is Beneficial For Small Business Owners: 5 Sites And The Best Ways To Use Them
Mary Lister — February 6, 2017 — February 6, 2017 Social media is rapidly changing the way companies brand and market themselves as well as provide customer service. Though paid social continues to grow, organic social media management remains important as well! Since 2010, jobs with “social media” in the title tripled year over year, … Continue reading 7 Ways to Make Your Social Media Resume Look Awesome & Get Hired
Dave Sutton — February 6, 2017 — February 6, 2017 Did you know Wendy’s upcoming Super Bowl ad was inspired by the recent Twitter spat (read: roast) of a user who challenged the freshness of the fast food chain’s beef? Following a few days of roasting Twitter users, Wendy’s conducted research and that found seven … Continue reading 4 Actionable Insights from Nielsen’s Social Media Landscape
Susan Gilbert — February 6, 2017 Follow @SusanGilbert— February 6, 2017 Gain Insights on Your Social Media Campaigns With No Budget Today I have some great resources to help you monitor your social media reach for free. Finding the right audience and influencers in your niche can take a lot of time and expense, but … Continue reading Monitor Your Social Media Campaigns for Free
Jeff Winters — February 6, 2017 Follow @winters_jeffrey— February 6, 2017 There are individuals far smarter and more qualified than I am who love social selling, but it’s a phrase that can mean a million different things. But in general, it’s a way for sales teams to connect with prospects and provide them with value … Continue reading Why Social Selling Can’t Beat Cold Calls
Ken Fischer — February 6, 2017 — February 6, 2017 Let’s talk about social media maturity: it’s not the ability to hold oneself back from posting viral videos or retweeting silly jokes. Rather, it is an index from which businesses can gauge how well they’ve adapted to and taken advantage of social media to advance … Continue reading What Social Media Maturity Is and Why It’s Important for Business
