Tag Archives: Smart

Setting Smart Objectives in Channel Partner Incentive Programs

Vince Chiofolo — October 7, 2019 A sales incentive program – like every business initiative – is an orchestra of strategy, creativity, and process, all harmonizing together to align a system with an overall set of goals. Usually, in channel sales programs, these goals are fairly clear cut. Chiefly: make more indirect sales. To get … Continue reading Setting Smart Objectives in Channel Partner Incentive Programs

How to Use Smart Content to Decrease Your Website Bounce Rate

Dan Moyle — August 6, 2019 Follow @danmoyle — August 6, 2019 OpenClipart-Vectors / Pixabay We know that a bounce rate measures the percentage of visitors that leave your website after viewing only one page on your site. In other words, they “bounce” back to the search results or referring website. Sure, we want to … Continue reading How to Use Smart Content to Decrease Your Website Bounce Rate

5 Leadership Mistakes That Only Smart Leaders Recognize

Paul Keijzer — July 23, 2019 Follow @Paul_Keijzer — July 23, 2019 JESHOOTS-com / Pixabay Every day, I am approached by people seeking to understand the things leaders should be doing to become better and smarter leaders. Most leadership articles tend to follow the same pattern, outlining all the do’s – the habits, the behaviors … Continue reading 5 Leadership Mistakes That Only Smart Leaders Recognize

Google Prepares For Holidays With Smart Bidding, Local Campaign Features

Google Prepares For Holidays With Smart Bidding, Local Campaign Features by Laurie Sullivan  @lauriesullivan, Yesterday Google has already begun to prepare marketers for the holidays, even though the biggest shopping days of the year — Black Friday and Cyber Monday — may be more than four months away. On Wednesday the company introduced several features. … Continue reading Google Prepares For Holidays With Smart Bidding, Local Campaign Features

The Humble, The Hungry, The Smart: Beyond “The 5 Dysfunctions of a Team”

Alex Kudinov — April 5, 2019 Follow @AlexKudinovPST — April 5, 2019 Building (and hiring) a great team takes time and effort. Patrick Lencioni’s “The Five Dysfunctions of a Team” became a staple reading in an Agile community these days. And for a good reason. Agile ways of working are all about teamwork. A self-organizing … Continue reading The Humble, The Hungry, The Smart: Beyond “The 5 Dysfunctions of a Team”