Eric HammisSeptember 9, 2015 We often hear a common complaint amongst people who are struggling to generate conversions on their website. It typically goes something like this: “We’re getting lots of traffic to our site, but little or none of that traffic is converting, What’s wrong with our site?!?!” At this point, we hand the … Continue reading Using Bounce Rate To Improve Your Site [Infographic]
By Stephen Moyers September 9th, 2015 title=”Buying Cycle & Customer Acquisition In a dream world, once you cut the ribbon on a new website, traffic will come pouring in, gracefully flow through your pages, collect all the information it needs to make a buying decision, close the deal, and return for more in the future. … Continue reading Optimize Your Site For Every Stage Of The Buying Cycle
Sanjay AroraSeptember 6, 2015 Last year’s U.S. holiday ecommerce sales reached a total of $ 100 billion, and some studies are already expecting U.S. customers to up their spending this year by more than 500%, totaling $ 616.5 billion over the course of the winter holidays. That’s a lot of potential uplift for your business … Continue reading How to Optimize Site Search and Navigation for the Holidays
One study estimates that bots account for 56% of website traffic — and it’s likely their influence is skewing your analytics. Columnist Ben Goodsell outlines the threat and explains how to mitigate it. Ben Goodsell on August 31, 2015 Many marketers have a vague awareness about server Log Files, but few know that they can … Continue reading How To Banish Bad Bots From Your Site Analytics
Eric HammisAugust 28, 2015 Who likes waiting in line? I certainly don’t. Have you ever been to a theme park and waited countless hours in line only to ride a 2 minute ride? I know I have. Even the most patient people in the world don’t like long waits. This is ever so apparent with … Continue reading 3 Tips To Improve Site Speed [Infographic]
Rhett NortonAugust 27, 2015 Over half of your site elements don’t affect conversion rate the way you think they do. How to find out which elements help and which hurt your conversion rate? The solution is existence testing. This isn’t a problem only with websites I once worked with a company where everyone was convinced … Continue reading Half of Your Site Elements Are Useless. Which Half?
Lauren ThomsonAugust 26, 2015 While there have never been more opportunities to turn help desk website visitors into loyal customers, you have to make sure your conversion strategy makes the most of those opportunities. Rather than feel bogged down and overwhelmed with your options. 1. Consider Conversion Rate Optimization Skill-Building and Learning If you’ve got … Continue reading 7 Resolutions for Increased Web Site Conversions
Renee ShupeAugust 20, 2015 Are you considering the idea of getting a website built for your small business? Then this detailed guide to website planning is for you. The Website Planning Process – Part 2 In Part One of this article, we have looked at the following areas of the website planning process: Step 1 … Continue reading How To Plan Your Small Business Web Site: A Comprehensive Guide For Business Owners – Part 3
Rick TalaveraAugust 19, 2015 When you think about all of the things that make your online presence great, what are some attributes that come to mind? Engaging content? An aesthetically appealing design? Good social interactions? What About Website Speed? ¼ of all website visitors will abandon your page if it doesn’t load within four seconds. … Continue reading Increase Conversion Rates By Speeding Up Your Site [Infographic]
Luana SpinettiAugust 13, 2015 The world of social media is vast and sometimes intimidating with all the tools and different features that come up every month. And Tumblr… it looks more like a blogging platform than a social network, so you may think— “why bother?” Tumblr is actually much more than a blogging platform like … Continue reading Tumblr For Business – A Short Guide To Promote Your Site To The Community
