Google Ads Pushes ‘Phrase’ Or ‘Broad’ Matches Vs. Simple Keywords by Laurie Sullivan , Staff Writer @lauriesullivan, September 24, 2021 Google is taking steps to improve the predictability of how keywords match, especially when multiple keywords are eligible to match the query. A phrase-match or a broad-match keyword that is identical to a query when it … Continue reading Google Ads Pushes ‘Phrase’ Or ‘Broad’ Matches Vs. Simple Keywords
Tag Archives: Simple
5 Simple Strategies to Update & Automate Your Email Marketing
Karen Repoli September 21, 2021 Utilizing the latest email marketing strategies is a great way to expand the reach of your business and help you connect with a wide range of customers. You also want to stay in touch with those prospects who didn’t purchase your offer…yet. They might need a little more convincing that … Continue reading 5 Simple Strategies to Update & Automate Your Email Marketing
3 Simple Recruitment Practices to Make Your Hiring Process More Inclusive
Clair Kim September 21, 2021 Inclusion has been making waves in the corporate world, convincing more and more companies to tackle diversity, equity, and inclusion head-on. Taking that deep dive into this more inclusive office culture is definitely important in the road to a better and more unified world. However, when the approach doesn’t mirror … Continue reading 3 Simple Recruitment Practices to Make Your Hiring Process More Inclusive
5 Simple Ways to Prepare For Going Back to Work
Alexander Belsey August 18, 2021 Free-Photos / Pixabay With the end of Summer looming, it is now time for many of us to consider our back to work or back to school plans. But this doesn’t have to be a difficult or overwhelming time. With a few quick preparations, you can return to your regular … Continue reading 5 Simple Ways to Prepare For Going Back to Work
How to Improve Your RFP Response Process in 5 Simple Steps
Tara Kolinksy July 25, 2021 Let’s start with the good news: You have an RFP response process. You’d be surprised to know how many companies don’t even have that. If you don’t have a process yet, then I recommend reading How to create an RFP response process as well. Now the bad news: It needs … Continue reading How to Improve Your RFP Response Process in 5 Simple Steps
How to Sell on LinkedIn (A Simple Guide!)
Shawn Casemore July 15, 2021 You’ve heard of people who get business from LinkedIn. Maybe you’ve even attempted to message a few people or connect with some potential leads. But you haven’t yet cracked the code on how to sell on LinkedIn. Good news! In the next few paragraphs, I’m going to walk you through … Continue reading How to Sell on LinkedIn (A Simple Guide!)
5 Simple Ways to Do a ‘Half-Year Overhaul’ In Your Business
Alexander Belsey June 25, 2021 marijana1 / Pixabay There is never a wrong time to review, reimagine, and overhaul your business. But some times can feel especially fresh or inspiring – such as the New Year, or after reaching a certain milestone. One such time can be the Summer, or halfway through the year. This … Continue reading 5 Simple Ways to Do a ‘Half-Year Overhaul’ In Your Business
5 Simple Ways to Help Your Business Thrive
Alexander Belsey June 18, 2021 RonaldCandonga / Pixabay Recent times have been full of uncertainty and upheaval across all industries. Many businesses have struggled to survive, while others have had to completely change their outlook and approach to continue serving their customers. Whatever your experience, there are several simple but effective ways that you can … Continue reading 5 Simple Ways to Help Your Business Thrive
How to Boost Your Traffic and Income – Follow These 3 Simple Plans
Enstine Muki March 28, 2021 Recently, I was asked to take part in an expert interview offering strategies to help pro bloggers. The question asked how I would boost a new blogging business. After all, if the interviewer’s readers would find the answers helpful, you might as well. These tips explain how to boost your … Continue reading How to Boost Your Traffic and Income – Follow These 3 Simple Plans
What is a Chargeback in Simple Terms, and How Can You Mitigate It Effectively?
Tom-Chris Emewulu February 25, 2021 A chargeback is when a customer’s bank forces a reversal of a transaction payment to the merchant, and having excessive chargebacks can sink your business. Imagine that you have an idea of improving people’s lives. And you’ve worked your behind off in translating your vision into fantastic digital commerce. Your … Continue reading What is a Chargeback in Simple Terms, and How Can You Mitigate It Effectively?