Tag Archives: retail

Online Retail Options for Brick-and-Mortar Retailers

River Cartie June 30, 2020 Ecommerce and brick-and-mortar stores are no longer two opposing sides; the great retail war is over. Rather than choosing one or the other, most successful companies today are opting for both. By now, most retailers recognize that an ecommerce site can complement their brick-and-mortar store — the problem is that … Continue reading Online Retail Options for Brick-and-Mortar Retailers

How the Coronavirus is Impacting Ecommerce & What it Means for Retail

Nicholas Shaw — June 12, 2020 As cases of Coronavirus rise worldwide, all retailers – ecommerce providers included – face an uncertain future. Consumers’ behaviours in relation to COVID-19 have changed with many people confined to the home. No wonder the latest metrics suggest online spending has grown – some pointing to an average weekly … Continue reading How the Coronavirus is Impacting Ecommerce & What it Means for Retail

Text messaging is the most effective marketing channel most retail brands aren’t using

More than 50% of consumers said they want to text with their favorite brands. Greg Sterling on June 11, 2020 Average email open rates for retail marketers are just over 18%, but more than 90% of text messages are opened by recipients – typically within minutes. Even as messaging is gaining in popularity as a … Continue reading Text messaging is the most effective marketing channel most retail brands aren’t using

A Beginner’s Guide to Online Retail: E-Commerce for Dummies

Angela Hausman, PhD — May 22, 2020 Photo by Gustavo Fring from Pexels In a world disrupted by a pandemic, online retail sales exploded. Sure, more retail sales moved online over the last decade, but, with brick and mortar retail stores shuttered, people who never shopped online before faced the hard choice of dipping their … Continue reading A Beginner’s Guide to Online Retail: E-Commerce for Dummies

How Distributed Development Can Support Retail During COVID-19

Jonathan Fries — May 4, 2020 Like most industries, the predictions for COVID-19’s long-term impact on retail vary. However, the immediate result of the pandemic and associated closures was a large-scale disruption of commerce. In retail, brick-and-mortar retailers took the brunt of the hit as many were forced to close their doors until further notice. … Continue reading How Distributed Development Can Support Retail During COVID-19

Is There Room for Pop-up Retail in Your Hometown?

Bruce Hakutizwi — March 23, 2020 Since the retail apocalypse of 2010 when many North American brick-and-mortar stores closed their doors, retailers have been looking for alternative ways to sell merchandise. And, even though online seemed to be the new way to go, some retailers didn’t want to reject the concept of physical stores entirely. … Continue reading Is There Room for Pop-up Retail in Your Hometown?

5 Retail SEO Tips for Converting Traffic Into Customers

Dave Colgate — February 1, 2020 Effective retail SEO strategies to help marketers optimise across complex consumer journeys and convert as much traffic as possible. Optimising a retail website for search is one of the most challenging things you can do in SEO. For one thing, you’re not only competing against other retailers but Google’s … Continue reading 5 Retail SEO Tips for Converting Traffic Into Customers

Retail Strategies for Email Personalization and Cohesive, Cross-Channel Experiences

Suzy Dolan — January 24, 2020 With more than 3.8 billion users worldwide, email remains an incredibly popular – and effective – channel marketers use to reach their customers. It’s estimated that email spending in the United States reached $ 350 million in 2019. You’re reading this blog post right now, but chances are, you … Continue reading Retail Strategies for Email Personalization and Cohesive, Cross-Channel Experiences

Why Retail Arbitrage Won’t Help You Scale Your Business

Michael Ugino — November 25, 2019 Across YouTube channels and affiliate blogs, self-styled entrepreneurs promote the idea of retail arbitrage as a way to build a living or supplement existing income. The idea is simple: find items for sale on clearance, then turn around and re-sell them for more. Some swear by the technique, pointing … Continue reading Why Retail Arbitrage Won’t Help You Scale Your Business

Why D2C brands are the future of retail

The founders and leaders of Brooklinen, Hatch Collection and M.M. LaFleur discuss building their brands and how they’re creating customers for life. Greg Sterling on October 25, 2019 The hottest segment in retail is direct-to-consumer (D2C) brands. It’s also very competitive and quickly evolving, from online-only to multi-channel, with many companies adding physical stores to … Continue reading Why D2C brands are the future of retail