Tag Archives: retail

Why Retail Arbitrage Won’t Help You Scale Your Business

Michael Ugino — November 25, 2019 Across YouTube channels and affiliate blogs, self-styled entrepreneurs promote the idea of retail arbitrage as a way to build a living or supplement existing income. The idea is simple: find items for sale on clearance, then turn around and re-sell them for more. Some swear by the technique, pointing … Continue reading Why Retail Arbitrage Won’t Help You Scale Your Business

Why D2C brands are the future of retail

The founders and leaders of Brooklinen, Hatch Collection and M.M. LaFleur discuss building their brands and how they’re creating customers for life. Greg Sterling on October 25, 2019 The hottest segment in retail is direct-to-consumer (D2C) brands. It’s also very competitive and quickly evolving, from online-only to multi-channel, with many companies adding physical stores to … Continue reading Why D2C brands are the future of retail

Survey: Retail brands sharing personalized offers will win over consumers this holiday season

Consumers want to feel better understood by retailers especially during the holiday season, according to research. Jennifer Cannon on October 23, 2019 As consumers become increasingly aware of how personal data can be exchanged for value, their expectations from brand interactions are growing — especially for retail brands entering the holiday season. According to a … Continue reading Survey: Retail brands sharing personalized offers will win over consumers this holiday season

A Simple Local SEO Checklist to Improve Your Small Business or Retail Store

Jake Sheridan — September 12, 2019 Follow @jsvxc — September 12, 2019 Did you know that 72% of people conducting a local search will visit a store within 5 miles Or maybe that 46% of all searches on Google are local searches. And that’s just some local SEO statistics. Point is: local SEO should be … Continue reading A Simple Local SEO Checklist to Improve Your Small Business or Retail Store

10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail

Young Entrepreneur Council — September 9, 2019 Follow @YEC — September 9, 2019 Changes in technology during the last decade have impacted every aspect of business, and this pace of change is likely to continue. To find out how upcoming changes could impact local or regional stores, members of the Young Entrepreneur Council said the … Continue reading 10 Developing Technologies That Will Positively Impact Brick-and-Mortar Retail

Chatbots could drive $112 billion in retail sales by 2023

Chatbots are forecasted to draw sales from other marketing channels and drive major savings for retailers. Jennifer Videtta on May 10, 2019 As technology improves with natural language processing and AI, chatbots will take away revenue from other marketing channels, a recent study examining retail brands by Juniper Networks claims. In fact, retail sales from chatbots … Continue reading Chatbots could drive $112 billion in retail sales by 2023

Here’s how brand marketers can use immersive technology to build an effective retail experience

Several retail and fashion campaigns have leveraged immersive technologies to build a brand experience that is social and provide value to customers. Lisa Peyton on May 1, 2019 It’s your typical overcast Saturday in downtown Portland, Oregon, and I’m heading out to the park to walk my dog, Betty. What I find this particular evening … Continue reading Here’s how brand marketers can use immersive technology to build an effective retail experience

How to Use Social Influencer Marketing for Your Retail Business

Brian Mechem — April 26, 2019 — April 26, 2019 Customer preferences have undergone a drastic change in the past decade or so. With the advent of digital media, a massive number of people go to online stores to make purchases. From groceries to clothing, books to accessories, it’s much more convenient for customers to … Continue reading How to Use Social Influencer Marketing for Your Retail Business

Window shopping 2.0: How visual search is revolutionizing digital fashion retail

Brands who stand out are paying careful attention to image size and file type along with detailed product descriptions and descriptive alt-text. Inbal Lavi on April 18, 2019   The future of fashion retail is e-commerce, but the future of e-commerce is unclear. On the one hand, e-commerce grew 15 percent in 2018, but on … Continue reading Window shopping 2.0: How visual search is revolutionizing digital fashion retail

Study: Personalization Important To Young Retail Shoppers

Study: Personalization Important To Young Retail Shoppers by Ray Schultz , April 17, 2019 Younger retail shoppers are driven more by personalization than older people, according to Consumer Shopping Habits—The Generation Gap, a study by BRP, sponsored by Manhattan Associates. They also are more attracted by a retailer’s technology. Of those ages 18-37, 65% want … Continue reading Study: Personalization Important To Young Retail Shoppers