Tag Archives: Rate

Conversion Rate Optimization: 5 Tips for Building a Strategy (+ Examples)

Erika Giles August 18, 2020 An important aspect of sales and marketing in today’s market involves driving traffic toward company websites. Your site needs to convert some of that awesome traffic into leads for sales representatives to close deals. A great way to make sure your site is converting prospects into leads is by developing … Continue reading Conversion Rate Optimization: 5 Tips for Building a Strategy (+ Examples)

Is Social Media Engagement Rate Still a Relevant Metric?

Ray Wang July 17, 2020 Is social media engagement rate still a relevant metric? To make a long story short, the answer is yes. While using social media metrics such as conversion rate or lead generation rate is a more common practice to assess the quality of social media marketing, measuring social media engagement rate … Continue reading Is Social Media Engagement Rate Still a Relevant Metric?

Conversion Rate Optimization and User Experience – What’s the Difference?

Billy Farroll — June 8, 2020 A look at the processes, deliverables and benefits of user experience (UX) and conversion rate optimisation (CRO), and how these can work together to improve your website. When discussing the overall performance of a digital product, there are two terminologies often mentioned in relation to improving performance – user … Continue reading Conversion Rate Optimization and User Experience – What’s the Difference?

8 Conversion Rate Optimization Tactics to Boost Your eCommerce Sales in 2020 [Guide]

Himanshu Rauthan — May 6, 2020 The fundamental purpose of running any business is to rake in maximum sales and profits. Business owners implement different kinds of strategies to boost their revenue and earnings. When it comes to online businesses, the plan is pretty much the same with extra competition and short user attention spans. … Continue reading 8 Conversion Rate Optimization Tactics to Boost Your eCommerce Sales in 2020 [Guide]

3 Ways to Boost Your Contact Center’s Employee Retention Rate

Suzanna Colberg — March 5, 2020 How Competition, Equity and Recruitment Improve Employee Retention Rates in Contact Centers Low retention has become problematic not just for contact centers, but for businesses in all spaces. Even some of the more bizarrely lenient IT companies are not immune to the churn among the workforce, and with the … Continue reading 3 Ways to Boost Your Contact Center’s Employee Retention Rate

Costs of Business Borrowing: Simple Interest, APR, Factor Rate & Amortization (Explained)

Emily Morgan — February 25, 2020 Unsplash.com A successful small business needs constant investments. You should invest your resources, time as well as cash to turn your startup into a prosperous company. However, not every business owner has enough financial savings to support their small venture. Thus, taking out a small business loan can be … Continue reading Costs of Business Borrowing: Simple Interest, APR, Factor Rate & Amortization (Explained)

How to Reduce the Shopping Cart Abandonment Rate? (Proven Ways)

Charu Mitra Dubey — December 15, 2019 Follow @CharuMitraDubey Do you own an eCommerce website? If you do then chances are you don’t like people exiting your website without spending even a dime. After all, sales are a priority. But what makes people abandon a cart? 200degrees / Pixabay There isn’t certainly one reason but … Continue reading How to Reduce the Shopping Cart Abandonment Rate? (Proven Ways)