Tag Archives: Privacy

Google Privacy Sandbox And The Radical Departure From Ad Targeting

Google Privacy Sandbox And The Radical Departure From Ad Targeting by Laurie Sullivan , Staff Writer @lauriesullivan, October 10, 2023 What Google is doing in terms of changing ad targeting and protecting consumer privacy is a radical departure from how the industry works today, and it remains to be seen what will and will not work … Continue reading Google Privacy Sandbox And The Radical Departure From Ad Targeting

Facebook and Instagram may offer paid, ad-free plans in Europe to sate EU privacy concerns

How GDPR is affecting the games you love The gaming industry had to comply with the EU’s privacy rules, too. David Lumb     Getty Images   How GDPR is affecting the games you love The tech world has been bracing for a new set of European privacy rules that   How GDPR is affecting … Continue reading Facebook and Instagram may offer paid, ad-free plans in Europe to sate EU privacy concerns

Advocacy Groups Press FTC To Investigate Google Over Children’s Privacy

Advocacy Groups Press FTC To Investigate Google Over Children’s Privacy by Wendy Davis  @wendyndavis, August 23, 2023 Advocacy groups on Wednesday renewed their call for the Federal Trade Commission to investigate whether YouTube was serving behaviorally targeted ads to children under the age of 13. “Ultimately, only a body with investigative authority, such as the … Continue reading Advocacy Groups Press FTC To Investigate Google Over Children’s Privacy

Google, Meta, Microsoft Try – But Next Steps In Protecting Online Privacy Won’t Work

Google, Meta, Microsoft Try – But Next Steps In Protecting Online Privacy Won’t Work by Laurie Sullivan , Staff Writer @lauriesullivan, August 25, 2023 Microsoft is the latest to announce that search engine Bing and social media site LinkedIn will provide more information on targeted advertisements. The goal is to protect users against risks related to … Continue reading Google, Meta, Microsoft Try – But Next Steps In Protecting Online Privacy Won’t Work

Adalytics Exec Advises YouTube Advertisers To Assess Potential Exposure To Kids’ Privacy Issues

Adalytics Exec Advises YouTube Advertisers To Assess Potential Exposure To Kids’ Privacy Issues by Karlene Lukovitz  @KLmarketdaily, August 18, 2023 In the wake of a new Adalytics report indicating that ads in Google kids’ channels may be leading to collection and distribution of children’s data without parental consent, the research firm is advising YouTube advertisers … Continue reading Adalytics Exec Advises YouTube Advertisers To Assess Potential Exposure To Kids’ Privacy Issues

TikTok’s Upcoming Ad Product Bypasses Privacy Regulations

TikTok’s Upcoming Ad Product Bypasses Privacy Regulations by Colin Kirkland , August 4, 2023 In an effort to help advertisers target specific audiences while bypassing ongoing privacy regulations, TikTok is developing a privacy-tech product called “PrivacyGo.” PrivacyGo will work similarly to a data cleanroom, which allows two parties to pinpoint overlaps in their audiences by … Continue reading TikTok’s Upcoming Ad Product Bypasses Privacy Regulations

Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws

Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws by Laurie Sullivan , Staff Writer @lauriesullivan, July 3, 2023 Sweden’s data-protection watchdog found that the 2020 version of Google Analytics presented data-breach security issues and consumer privacy concerns. An audit suggests the Google tool breached the privacy rules and risks posed by U.S. government surveillance. … Continue reading Google Analytics 2020 Version Could Violate Sweden’s Consumer Privacy Laws