Tag Archives: Primed

Your Product Launch Plan Primed for Success? The Missing Part

Randall Beard — November 23, 2016 — November 23, 2016 As a teenager, I raced motocross. Racing is, of course, hard on engines, and it wasn’t long before I twisted a countershaft and faced the question of rebuilding the engine myself or taking it to a local repair shop. Given the expense involved, it really … Continue reading Your Product Launch Plan Primed for Success? The Missing Part →

5 Reasons Dynamic Search Ads Are Primed To Replace Keywords

Search Engine Optimization

Rick Backus, (September 22, 2015) Earlier this year, Google upgraded its dynamic-search ads (DSA) program, making it significantly easier for retailers to improve their campaign efficiency, spending and scalability. Finally, advertisers have the ability to build out their campaigns without having to slave over keyword research. If you’re a retailer with a content-rich website and … Continue reading 5 Reasons Dynamic Search Ads Are Primed To Replace Keywords →

Email marketing is primed and ready to grow in 2015

Email Marketing

Jonathan YefetApril 11, 2015 The folks at Venture Beat Insight are currently doing some really awesome email marketing research by collecting super insightful user data. Through this research, they are hoping to explain why email marketing is primed to grow in 2015 and garner an increase in both budget and attention. Though VB Insight’s research … Continue reading Email marketing is primed and ready to grow in 2015 →

4 Landing Page Elements Primed for A/B Testing

Website Guidelines

Chris LucasMarch 13, 2015 Marketing is at its best when campaigns, tactics and strategies are built on research. Of course, in our industry, the word “research” covers a lot of ground. It could mean searching for gold standard campaigns and modeling your plan on a best-in-class brand’s success story. It could mean shaping your approach … Continue reading 4 Landing Page Elements Primed for A/B Testing →