By Sean Oliver, Published October 26, 2014 You’ve heard the phrase, “deliver the right message at the right time.” Today, marketers have another thing to get right: the environment. The environment is the location where you as a marketer reach your customers, i.e. a customers’ smartphone, your brand’s website, or an email. There is magic … Continue reading Q&A: Tips for Planning Your Cross-Device Marketing Strategy
Are you working on planning your website content development? If so, watch this video for some advice to make your website content development run smoothly and your website planning more effective. The transcript for this video is below. Hi, my name is Lina Calin, and I’m the Account Manager at Whittington Consulting. Welcome to the … Continue reading A Guide to Website Content Development – Planning
One of the biggest complaints about account planning is that it takes too much effort. So, it’s no wonder that nearly half of companies see it as an area for improvement (CSO Insights). For starters, many are still using Word, PowerPoint and Excel to design and “execute” their strategic account planning, and frankly it’s like … Continue reading The Challenges of Account Planning in Word, PowerPoint or Excel
Dear Dave, My wife and I are debt-free except for our house, and she would like for us to go ahead and start a family. I make good money, but I’d still like to wait a little longer and add some extra to our emergency fund before taking that step. Who do you think is … Continue reading Planning for Kids…Don’t Wait for Total Financial Security
If you have an online business it is essential that you put a marketing plan in place. It doesn’t have to be super extensive, a simple plan with your goals and action steps written down will do. Again, your plan should be written down so that you can determine what’s working and what’s not, and … Continue reading Simple Marketing Tips to Help Grow Your Business
Now that there are at last some positive signs to indicate that the economy is improving, the question of professional personal financial help is starting to pop up again. In other words, should you go ahead and hire a pro, or should you go the do-it-yourself route? The more than 200,000 personal financial advisers will … Continue reading Personal Financial Planning: Do It Yourself or Go With a Pro?
Everybody should handle his or her personal finance with planning, it will be very helpful from a single person to a family. Most people receive a payment weekly or bi-weekly from a job or business and then pay their bills every month. There are many types of expenses such as food, gas, cars, rental, mortgage … Continue reading Everyone Personal Finance Planning
The attributes that companies are seeking in financial planners are drastically changing, with sales no longer a must-have skill, writes Milana Pokrajac. For several years, even decades, it was impossible for a financial planner or an adviser to find a job in the industry without an impressive sales track record or at least great sales … Continue reading Financial planning salary survey – sales skills no longer a must have
sale Image by Gerard Stolk (vers l’Avent) sale steeds vroeger The sales effort needs planned to suit the appetite of the business, and some ratios can be developed to rationalise the process. It should be possible to gain some idea of the conversion rate of various sales streams in your business. I worked in one … Continue reading Sales Planning
