Brian Wallace February 23, 2021 Today’s shoppers has choices online and it is up to the companies behind the products to serve the personalized eCommerce needs in the modern marketplace. While shopping, 71 percent of consumers were frustrated that their experience was impersonal. But scaling customization to a large scale is challenging. Product Configurators may … Continue reading eCommerce Shopping Gets Personal [Infographic]
Thomas Griffin February 19, 2021 One of the challenging things about being a leader is that you need to stay on top of the latest trends and developments in your industry and in business management overall. You need to keep building your knowledge base, grow your skills, and stay mentally sharp. Reading books and articles, … Continue reading Why Leaders Need a Personal Knowledge Management System
Dr. Jay Feldman January 15, 2021 Social media is one of the most valuable communication tools, for both brands and individuals, and becoming verified on social media has become the Holy Grail — everyone wants it and puts an incredible amount of effort into chasing it. I’m verified on Facebook and Instagram, and I constantly … Continue reading How to Build a Personal Brand Worthy of Instagram Verification
Gerry Moran January 11, 2021 “Mirror, mirror on the wall, do I have the most impressive social media branding of all?” Does this reflective question fit your current social branding goals? It’s the beginning of the year. So, it’s time to look into your virtual mirror and recognize what’s working and what may not be! … Continue reading 10 Tips to Fix Your Personal Branding on Social Media in 2021
Gerry Moran January 10, 2021 The 2021 LinkedIn character counts are confirmed! Here’s everything you need to know about every customizable LinkedIn profile touchpoint. The key to effective messaging and presentation of your brand on LinkedIn is to know the space you have to use. Mark Twain once said, “I didn’t have time to write … Continue reading 2021 LinkedIn Character Counts For Your Personal Profile
Jonathan Crossfield January 8, 2021 Writers have understood the importance of cultivating a professional, personal brand for a long time. Publishers know that a recognised name on the cover is far more important to a prospective buyer than the logo on the spine. Therefore, publishers encourage writers to market themselves to prospective readers. One thing … Continue reading Investing in Your Personal Brand
Emerging New Brand Role: Enabler Of Personal Innovation by Larissa Faw , December 31, 2020 Accenture Interactive’s annual Fjord Trends report is predicting a handful of trends that are likely to emerge in 2021 after a year that forced the world to re-examine how it lives, works and plays. “Innovation doesn’t start with technology, but … Continue reading Emerging New Brand Role: Enabler Of Personal Innovation
Chintan Zalani November 4, 2020 I’m a content marketing professional and used to devour publications and consume a LOT of media related to the industry. Now though, there are only a few email newsletters and YouTube channels I spend time on — even fewer that I look forward to. When looking for advice related to … Continue reading How to Build Your Personal Brand With Video
Bamidele Onibalusi September 16, 2020 2020 will most certainly leave us with a lot of lessons — particularly in the wake of the COVID-19 pandemic. While this article isn’t about the actual impact of the pandemic, the reality is that thanks to the pandemic and the resulting recession in most parts of the world, the … Continue reading 5 Personal Finance Rules to Live By in 2020 and Beyond
Guy Yehiav September 11, 2020 The modern consumer has come to expect engaging, personalized experiences at every step of the shopping process from online browsing to in-store purchases. Seamlessly providing this customized and personalized experience helps brands meet and exceed customer expectations while also avoiding the dreaded “buyer’s remorse.” When shoppers receive highly personalized and … Continue reading Getting Personal: Using Technology for Personalization During The 2020 Holiday Shopping Season
