Democratizing access to customer feedback is one of your most valuable assets in the feedback economy. Leela Srinivasan on July 8, 2019 Feedback has never been so business-critical as it is today. We live and work in an era of unprecedented global transparency, digital experience-sharing, and a desire to be heard. In this environment, feedback … Continue reading Marketers can operationalize customer feedback (whether you ‘own’ it or not)
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“Own” Your Search Results: How and Why to Research Branded Keywords
Ann Smarty — January 9, 2017 — January 9, 2017 How often do you think customers discuss your products and its problems or drawbacks? How well do you know your brand online context? Nowadays most businesses are already aware of the importance of listening to social media conversations mentioning their brand name as well as … Continue reading “Own” Your Search Results: How and Why to Research Branded Keywords
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