Tag Archives: Notes

Twitter’s Community Notes feature starts rolling out globally

Elon Musk’s texts with Jack Dorsey and Parag Agrawal detail tumultuous Twitter negotiations   Karissa Bell @karissabe A tranche of Elon Musk’s private messages have been made public as part of his ongoing lawsuit with Twitter. The messages, revealed in a court filing Thursday, shed new light on Musk’s behind-the-scenes negotiations with Twitter’s leadership, as … Continue reading Twitter’s Community Notes feature starts rolling out globally

Wrike beefs up AI to predict if your project will succeed or fail

The company also said the AI will make recommendations when it spots red flags in order to help get your projects back on track. Henry Powderly on December 17, 2021 Marketing work management platform Wrike on Friday announced several updates, including one that claims to be able to predict a project’s success. What’s new? Wrike … Continue reading Wrike beefs up AI to predict if your project will succeed or fail

Intercom brings new features to the customer conversation

Building engagement through conversational tools. Rodric Bradford on August 13, 2020 The current work environment has focused attention on building digital engagement with customers. Intercom has responded by launching enhancements to its Conversational Relationship Platform.  These new features allow for: Managing more complex customer queries; Reducing response times; and Automating manual tasks and processes. Eliminating … Continue reading Intercom brings new features to the customer conversation

Reveal Mobile adds Tapad device-matching to its location data

A partnership between location data and device-based identity resolution. Kim Davis on August 4, 2020 Reveal Mobile, the location-based analytics and attribution vendor, uses its VISIT Local software to analyze foot traffic for stores and chains, as well as foot traffic to competitor locations. It powers geo-targeted advertising based on the data. Tapad provides a … Continue reading Reveal Mobile adds Tapad device-matching to its location data

Sitecore updates Experience Platform and Experience Commerce

Sitecore responds to the increased importance of digital marketing. Kim Davis on August 4, 2020 CMS and eCommerce vendor Sitecore has announced the release of Experience Platform (XP) 10 and Experience Commerce (XC) 10. The updates are aimed at supporting both marketing and IT teams as they seek to deliver compelling digital experiences in a … Continue reading Sitecore updates Experience Platform and Experience Commerce

Release Notes: Braze boosts orchestration and personalization

Braze seeks to boost empathetic engagement through increased personalization. Kim Davis on July 24, 2020 Braze, the customer engagement platform, this week announced the a series of product enhancements, some of which were already on the company’s roadmap, but in Beta or with restricted availability. Through increased relevance of messaging, and improved orchestration of campaigns, … Continue reading Release Notes: Braze boosts orchestration and personalization

Release Notes: CRM + project management = Insightly’s new mobile app

Also provides faster and more secure access to CRM platform. Rodric Bradford on July 23, 2020 With a client roster that tops over 25,000, including AT&T, Bloomberg and Bosch, CRM and marketing automation provider Insightly has introduced a new mobile app that combines features for enhanced project management and more secure data.  To match demands … Continue reading Release Notes: CRM + project management = Insightly’s new mobile app

Key notes on optimizing for voice search: Conversation, content and context

Voice search is growing in popularity, yet many search marketers still don’t have a plan for it. Columnist Jim Yu discusses the state of voice search and provides some tips for marketers looking to the future. Jim Yu on July 12, 2017   Alexander Supertramp / Shutterstock.com Voice search, the topic that is on the … Continue reading Key notes on optimizing for voice search: Conversation, content and context

Notes from a Digital Marketer, or How to Establish Good, Old-fashioned Human Connections

by Rebecca Corvese Follow @ScribeTreeMktgOctober 3, 2016 I I recently read an article on LinkedIn by Kevin Williams, about his experience with his 27,000+ LinkedIn connections. In it, he explained that his overall experience with LinkedIn had been good, but that the number of connections he had gained had not necessarily correlated to meaningful actions. … Continue reading Notes from a Digital Marketer, or How to Establish Good, Old-fashioned Human Connections