by Chris Horton April 15, 2016 Follow @chrshortonApril 15, 2016 Believe me, I get it. An inveterate slacker who tends to view any sort of change with a wary eye, I understand how difficult it can be to embrace new technologies, especially as a small business with limited resources. But we’re halfway through 2016 and … Continue reading Note to the Nearly Half of US Small Businesses Still Not Mobile Optimized: Get Crackin’
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App Ad Spend On Facebook Up Nearly 300 Percent, Cost Per Install Down YoY In Q2
Kenshoo reports significant growth in app installs from Facebook ads compared to a year ago. Ginny Marvin on September 15, 2015 App developers spent 293 percent more on Facebook ads in Q2 2015 than in Q2 the prior year, and mobile app installs from Facebook ads grew by 346 percent year-over-year. That’s according to Kenshoo’s latest quarterly report … Continue reading App Ad Spend On Facebook Up Nearly 300 Percent, Cost Per Install Down YoY In Q2
Report: Nearly 10% Of Twitter Is Spam & Brands Have It The Worst
The conversation around brands on Twitter may be more spammy than you think. With some brands seeing upwards of 75+% of discussion due to spam, marketers need to fine tune their metrics. Greg Finn on April 8, 2015 We’ve all seen the heaps of of spammy accounts and spam Tweets strewn across Twitter. But just … Continue reading Report: Nearly 10% Of Twitter Is Spam & Brands Have It The Worst