Personal Branding Blog — January 26, 2018 — January 26, 2018 It’s great to have high traffic for your personal brand’s website. How to get these visitors to convert into sales is the next challenge businesses face. The design and execution of elements are crucial to staying up to date with the latest technology and … Continue reading How to Have a More Successful Website Design With Multivariate Testing
August 4, 2016 What’s the difference between split testing and multivariate testing? This is a question we often hear from our clients and it can be quite complicated to understand. Hopefully, this article will help to explain what the difference is between a split test and multivariate test and assist you with getting a better … Continue reading The Difference Between Split Testing & Multivariate Testing
by Stuart Holmes April 18, 2016April 18, 2016 Optimizing a marketing strategy or SEO campaign is only possible through proper testing. Failure to do this and act on those results can quickly see a website slip down the ranks. You may be familiar with the common method known as A/B testing, but when was the … Continue reading What is Multivariate Testing?
Todd GrennanOctober 25, 2015 A campaign that doesn’t resonate with your customers is more than just a lost opportunity – it’s a problem. Too many irrelevant messages can lead to messaging opt-outs, uninstalls and just general bad feelings among your customers. Thankfully, there’s a simple way to improve the effectiveness of your messaging campaigns: multivariate … Continue reading Send More Effective Messages: Five Rules for Smart Multivariate Testing
Kim Ann KingApril 1, 2015 Multivariate testing enables you to test many changes on your website simultaneously. Evaluating the impact of combinations of factors and variations often reveals significant interaction effects that can have a dramatic impact on your website’s conversion goals. SiteSpect has developed the following 10 best practices to help you get the … Continue reading Ten Best Practices in Multivariate Testing
