April’s HubSpot updates focused on reducing friction for your team and your customers. Here’s what you need to know. By Tyler Samani-Sprunk Published on June 3, 2026 “`html “` From a self-serve billing portal to AI that lives in Slack, HubSpot’s April 2026 releases push the platform deeper into the day-to-day workflows that … Continue reading Customer portals, more AI in HubSpot’s April update
Doubling spend on a winning campaign can drive costs instead of revenue if there is no new demand to capture. By Navah Hopkins Published on June 2, 2026 It’s one of the best “problems” you can have in paid media. You’re running a campaign that delivers on every front. Cost per acquisition is strong. … Continue reading Why your best campaign may not deserve more budget
American Eagle Outfitters Invests More In Performance by Laurie Sullivan , Staff Writer, June 1, 2026 American Eagle Outfitters (AEO) spent more money on running its corporate operations and marketing during the first quarter of 2026, primarily due to a deliberate decision to increase its advertising budget. Selling, general and administrative (SG&A) expenses came to … Continue reading American Eagle Outfitters Invests More In Performance
May 31, 2026 Your workforce doesn’t need more AI. It needs play BY Dara Simkin and Tane Hunter Ask a room full of professionals what percentage of their working day is improvised. The answer is always the same: 60, 70, 80%. Maybe more. Then ask how many have had professional improv training. The silence is answer … Continue reading Your workforce doesn’t need more AI. It needs play
May 28, 2026 ‘Skills manifesting’: More workers citing skills they don’t have—but intend to learn—on their résumés BY Erica Lamberg Many people, Gen Zers in particular, have embraced the practice of “manifesting”: essentially, believing that positive thoughts lead to positive things happening in life. Now, it seems some job seekers are applying the same principle to … Continue reading ‘Skills manifesting’: More workers citing skills they don’t have—but intend to learn—on their résumés
Google AI Cites More Social, As Perplexity Pulls Back From Reddit by Laurie Sullivan , Staff Writer, May 27, 2026 Citations, which influence consumer perception and drive purchases, are crucial in AI search queries because they act as digital footnotes by linking to source webpages and establishing the credibility of AI-generated answers. They also drive a … Continue reading Google AI Cites More Social, As Perplexity Pulls Back From Reddit
SpaceX reportedly pressured the Pentagon into paying more for Starlink access Lacking real competition, the company won the showdown. By Will Shanklin May 26, 2026 Alex Wong/Getty Images The Iran war has demonstrated the US military’s inability to be cost-effective. To make matters worse on that front, SpaceX is now reportedly using its market leverage to … Continue reading SpaceX reportedly pressured the Pentagon into paying more for Starlink access
May 24, 2026 Why AI will create more engineers, not fewer BY Joe Bertolami No one knows exactly where AI will take us beyond 12-18 months from now. Anyone who claims otherwise may have a bridge to sell you. But it’s clear that fundamental shifts in software engineering will happen within that time, and that … Continue reading Why AI will create more engineers, not fewer
Companies without clear brand relevance and long-term strategic stewardship risk losing AI visibility and differentiation. By Reid Holmes Published on May 14, 2026 There’s a cruel irony at the center of marketing leadership. The CMO is in charge of one of the most complex, long-horizon jobs in business. But everything they do is measured … Continue reading Why AI makes brand leadership more important
May 08, 2026 ‘You are my business coach’: More workers use AI for career advice BY Jessica Klein When communications worker Suzanne Selkow decided to open her own consulting practice, she realized that going solo meant fewer opportunities to “turn to a colleague for a gut check,” she says. Knowing herself to get bogged down in … Continue reading ‘You are my business coach’: More workers use AI for career advice
