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3 Powerful Tips to Make Your Social Media Marketing More Effective

Social Media Marketing

Chris Christoff June 6, 2021 Social media is no longer used just for the purpose of socializing. Over the years it has evolved into a powerful marketing platform and marketers are thoroughly taking advantage of it to boost their conversions. After all, it’s one of the most effective platforms for attracting new leads and converting … Continue reading 3 Powerful Tips to Make Your Social Media Marketing More Effective →

Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once?

Skills Management

Karl Sakas June 5, 2021 Can agency employees handle multiple roles at once? Sometimes… As your agency grows, you and your employees tend to become increasingly specialized. For instance, a designer might stop doing project management on top of their design work. Instead of handling account management and client strategy, you’ll handle just one of … Continue reading Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once? →

LinkedIn Ads Guide: Best Practices, Cost, Examples, and More

LinkedIn Advertisement

Lauren Haas May 26, 2021 You’re probably aware that LinkedIn is one of the best places to reach the business market. The network has almost 740 million members and is the most trusted of all the social media sites. Maybe you already use LinkedIn for recruiting talent. But how else could your business benefit from … Continue reading LinkedIn Ads Guide: Best Practices, Cost, Examples, and More →

How to Get More Conversions with Facebook Ads

Facebook Advertisement

Justin Herring May 23, 2021 I’m willing to bet you already know a lot about Facebook Ads. Facebook is still the most widely used social media platform with roughly 2.54 billion active daily users. Because of Facebook’s algorithm, non-paid content from family and friends are given priority in users’ feeds, making Facebook advertising a must … Continue reading How to Get More Conversions with Facebook Ads →

How to Get More Backlinks to Your Website in 2021 (+ Tips)

SEO Backlinking

Jennifer Brown May 17, 2021 When delving into search engine optimization (SEO), one of the primary strategies discussed is keywords. However, focusing only on that, or only on one SEO strategy, doesn’t fully optimize your SEO value. A variety of SEO strategies exist, but beginning to consider your backlinks is a good place to look … Continue reading How to Get More Backlinks to Your Website in 2021 (+ Tips) →

5 Strategies to Become A More Impactful, Buyer-Driven Marketing Org

Marketing Strategy

In B2B, the buyer is in charge. It’s time to adopt buyer-driven marketing strategies Scott Vaughan on May 3, 2021 It’s fall 2022. We’ve moved past the lockdown and are in a bar with a group of marketing peers at an industry event reflecting on the past few years and all the transformation B2B marketing … Continue reading 5 Strategies to Become A More Impactful, Buyer-Driven Marketing Org →

My Secrets to Getting More Writing Projects Completed (Without Sacrificing Quality or Working Weekends)

Gig Economy

Jessica Mehring May 3, 2021 As a technology copywriter and strategic consultant, I’m often asked how I manage multiple big clients with such a small team — especially since I personally manage each client relationship and do most of the writing. The answer isn’t as complex as you might think. And it doesn’t involve 80-hour … Continue reading My Secrets to Getting More Writing Projects Completed (Without Sacrificing Quality or Working Weekends) →

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