Can LinkedIn Build A Real B2B YouTube-Like Monetization Business? by Laurie Sullivan , Staff Writer @lauriesullivan, May 12, 2025 LinkedIn has rebranded its Wire Program to BrandLink as the company expands investments in video, one of the fastest-growing formats on the platform. Since launching the Wire Program in June 2024, advertisers have seen 130% higher video-completion rates … Continue reading Can LinkedIn Build A Real B2B YouTube-Like Monetization Business?
OpenAI CEO Sam Altman previously said he hates ads and was concerned about products that manipulate the truth to suit advertisers. Danny Goodwin on April 25, 2025 Could ChatGPT launch an advertising product within the next year? The answer seems to be yes, based on internal OpenAI documents. OpenAI appears to forecast a billion … Continue reading ChatGPT with ads: ‘Free-user monetization’ coming in 2026?
Reddit Sets IPO Terms, Explains Data Monetization Plan by Laurie Sullivan , Staff Writer @lauriesullivan, March 11, 2024 Reddit disclosed more details of its initial public offerings (IPO) that watchers are calling one of the biggest deals to date. The company and existing shareholders reportedly want to raise as much as $748 million — which means … Continue reading Reddit Sets IPO Terms, Explains Data Monetization Plan
Predictions For Future Google Performance And Monetization Strategies by Laurie Sullivan , Staff Writer @lauriesullivan, January 19, 2024 Search engine optimization (SEO) experts at North, a content performance and digital public relations agency in the UK, conducted a study to predict what Google will look like in 2050, and some of the services and monetization strategies it will … Continue reading Predictions For Future Google Performance And Monetization Strategies
OpenAI’s Path Toward App Store, Ad Monetization by Laurie Sullivan , Staff Writer @lauriesullivan, November 7, 2023 Apple, Google, and Microsoft have new competition in the app space, which could open new advertising options for brands. OpenAI’s first developer conference debuted tools that allow anyone to create a custom chatbot with no coding experience needed — … Continue reading OpenAI’s Path Toward App Store, Ad Monetization
Brightcove, Magnite Partner To Enhance Ad Monetization by Fern Siegel , January 13, 2023 Streaming tech company Brightcove has partnered with sell-side ad platform Magnite to help publishers improve revenue for video content. Integrating with the SpringServe ad server will give customers a transparent view of available ad inventory. Marc DeBevoise, CEO of Brightcove, said: … Continue reading Brightcove, Magnite Partner To Enhance Ad Monetization
YouTube Shorts Monetization Could Be A ‘Big Success,’ Analyst Predicts by Laurie Sullivan @lauriesullivan, September 27, 2022 Google has built YouTube into the dominant player in the over the top (OTT) video market, especially in the United States. The company is expected to grow viewership by 2.3% to 231.5 million this year in the U.S., … Continue reading YouTube Shorts Monetization Could Be A ‘Big Success,’ Analyst Predicts
By Danica Lo June 22, 2022 In a seven-part threaded post (June 30, 2022), Facebook founder Mark Zuckerberg outlined near-future plans that aim to enhance opportunities for influencers and digital creators to earn money by posting on both Facebook and its Meta-owned sister platform Instagram. The announcement includes opening up the Facebook … Continue reading Mark Zuckerberg announces new creator monetization tools for Facebook and Instagram
Marika Zinca August 25, 2021 In the world of digital marketing, email newsletter monetization is the ultimate win-win since it has vast potential in your organization’s revenue strategy. Businesses are always looking for new channels to help them better engage audiences and boost revenue. These two key objectives are part of their DNA. While chatbots, … Continue reading What Opportunities Can Email Newsletter Monetization Bring to Your Business?
Marika Zinca July 22, 2021 Why Dedicated Monetization Platforms Play a Critical Role in Planning a Successful Email Newsletter Strategy Email is still one of the most powerful ways for publishers to communicate, despite all the new channels available today. But, one major thing has changed when it comes to advertising in your email newsletters. … Continue reading Get More Out of Your Email Newsletter Strategy with Next-Gen Monetization
