May 09, 2024 Meta and Alphabet’s new dividends reward shareholders—especially the founders After the tech giants announced their first-ever stock dividends, Mark Zuckerberg, Larry Page, and Sergey Brin, each stand to make hundreds of millions of millions a year. BY Allan Sloan Paying a dividend for the first time is a big deal for a giant … Continue reading Meta and Alphabet’s new dividends reward shareholders—especially the founders
Current and upcoming tools in Ads Manager’s Advantage+ creative suite aim to cut down on creative production time for scaled-up campaigns. Chris Wood on May 7, 2024 Today, Meta introduced new genAI-powered features allowing advertisers to automate the creation of text and images in ads on the company’s social platforms. New tools and … Continue reading Meta rolls out genAI features for advertisers
May 06, 2024 A lawsuit against Meta wants to give users an external tool to control their Facebook feed A University of Massachusetts professor is behind the lawsuit and wants to release the browser extension. BY Associated Press Do social media users have the right to control what they see—or don’t see—on their feeds? A … Continue reading A lawsuit against Meta wants to give users an external tool to control their Facebook feed
A researcher is suing Meta for the right to ‘turn off’ Facebook’s news feed If successful, he’ll release a browser extension called “Unfollow Everything 2.0.” karissa bell Thu, May 2, 2024 NurPhoto via Getty Images Facebook’s News Feed algorithm has long been at the center of debates about some of Meta’s biggest problems. It’s … Continue reading A researcher is suing Meta for the right to ‘turn off’ Facebook’s news feed
Meta is offering some creators thousands of dollars in bonuses for Threads posts The exact terms of the invite-only program “may vary” for each person. karissa bell Mon, Apr 29, 2024 SOPA Images via Getty Images Meta is offering some creators thousands of dollars if they go viral on Threads. The payouts are part … Continue reading Meta is offering some creators thousands of dollars in bonuses for Threads posts
April 24, 2024 TikTok ban: How stocks for social media rivals Meta and Snap—and partner Oracle—fared on the news Surprise: Despite the ByteDance app’s bad day, its competitors aren’t rallying like you might expect. BY Clint Rainey On Wednesday, President Joe Biden signed the TikTok ban into law, finally giving owner ByteDance its Choose Your Own … Continue reading TikTok ban: How stocks for social media rivals Meta and Snap—and partner Oracle—fared on the news
Brands claim that ongoing issues with Meta’s algorithm are significantly impacting campaign performance across its platforms. Nicola Agius on April 12, 2024 Meta advertisers say the cost of running campaigns across its platforms has surged due to ongoing issues with its algorithm. Brands report sales and return-on-ad-spend have plummeted, while cost-per-click and cost per … Continue reading Meta advertisers: Glitchy automated system pushing sales down and costs up
Stanford, Meta Find Chatbots Are Ready For People – But Are We Ready For GAI? by Laurie Sullivan , Staff Writer @lauriesullivan, April 4, 2024 A study by the Deliberative Democracy Lab (DDL) at Stanford University and Meta suggests that the more people talk about generative artificial intelligence (GAI) and chatbots, the more receptive they are, … Continue reading Stanford, Meta Find Chatbots Are Ready For People – But Are People Ready For GAI?
The updates aim to help marketers create ads that make consumers feel more confident about making a purchase Nicola Agius on March 13, 2024 Meta unveiled updates to its Advantage+ and Shopping Ads, designed to help brands improve engagement, drive conversions and deliver more personalized ads. The platform claims the updates will help give consumers … Continue reading Meta announces major updates to Advantage+ and Shopping Ads
Meta Magic: How Title Tags & Descriptions Help Drive Search Success Ruud Hein | March 7th, 2024 Meta tags, especially the <title> tag and meta descriptions, are an important component of on-page optimization, albeit in different ways. The <title> tag is a heavyweight contender in SEO for a couple of reasons: search engines … Continue reading Meta Magic: How Title Tags & Descriptions Help Drive Search Success
