By Heba Hosny November 14th, 2017 Throughout my article Memories of A Content Marketing Guru (1), I detailed proven customer retention tactics as well as content marketing best practices based on my personal experience. In this article, I will be presenting a detailed case study showcasing how to create a stellar customer experience (CX) during … Continue reading Memories of A Content Marketing Guru (2): Optimizing Customer Experience [Case Study]
By Heba Hosny August 19th, 2015 “When It comes to personal branding, it doesn’t matter how good you are. What matters is how good you are in showing it” – Heba Hosny I’m very excited to share practical content marketing tips and insights that I cultivated throughout my rewarding career as a content marketer and … Continue reading Memories Of A Content Marketing Guru
John W HayesJuly 11, 2015 I had one of those conversations recently in which a client told me that he sent out an email marketing newsletter every 3 months. Any more than this, he surmised, would simply annoy his clients and do more harm than good. I guess his clients either have very long memories … Continue reading How Long Are Your Clients’ Memories? How Annoying Are Your Emails?