Tag Archives: Members

New IAB Program Lets Members Test Blockchain Technology, Services

New IAB Program Lets Members Test Blockchain Technology, Services by Laurie Sullivan  @lauriesullivan, July 17, 2018 The Blockchain Working Group of about 150 members convinced the IAB Technology Lab to spearhead a pilotprogram that would allow members like FusionSeven, Kochava Labs, Lucidity, and MetaX to test their technology and services. The pilots will include partners … Continue reading New IAB Program Lets Members Test Blockchain Technology, Services

DataSift offers first analysis at scale of how LinkedIn’s members engage with content

The new service can be used to find and target audiences, boost a brand’s image or improve content marketing. Barry Levine on January 20, 2017   Graphic from DataSift As a huge network of professionals, LinkedIn provides 80 percent of all social media leads for B2B marketers. To help reach these audiences, data intelligence firm … Continue reading DataSift offers first analysis at scale of how LinkedIn’s members engage with content

5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points

by Clare Nemeth June 28, 2016June 28, 2016 Have you ever had tons of points on your loyalty card, but no idea how to spend them? You collected all those precious points, but for what? The broken promise of being rewarded can shortly result in disappointment. That’s definitely something you want to avoid in your … Continue reading 5 Tactics to Avoid Loyalty Program Members from Sitting on Their Points

Do Your Team Members Feel Valued and Appreciated?

by Peter Stark February 13, 2016 Follow @peterbstarkFebruary 13, 2016 Employee Engagement Survey statistics tell us that 72 percent of employees feel they receive adequate recognition, and approximately 65 percent of employees tell us they are fairly compensated. Those same statistics tell us the percentage of engaged employees is still hovering around 30 percent of … Continue reading Do Your Team Members Feel Valued and Appreciated?