by Mickie E Kennedy March 30, 2016 Follow @ereleasesMarch 30, 2016 As the owner of a small business, you are probably already aware that social media can be a great asset and a huge liability. We have heard countless times that in order to move business forward, engage customers, and drive sales we must be … Continue reading 7 Social Media Dos and Don’ts for Small Business Owners
Tag Archives: Media
3 Reasons Why Business Social Media Continues to Be a Non-Negotiable Marketing Tool
by Jennifer Hanford March 30, 2016 Follow @jennghanfordMarch 30, 2016 Did you work for (or own) a business before social media arrived on the scene? It really wasn’t all that long ago. If you did, then you remember how businesses once relied upon other options – such as cold-calling, tradeshow booths, or printed ads – … Continue reading 3 Reasons Why Business Social Media Continues to Be a Non-Negotiable Marketing Tool
5 Great Social Media Marketing Tips For Appealing To Millennials
by Jake Camacho March 29, 2016March 29, 2016 It seems that everyone these days is fixated on how they can appeal to Millennials – and rightfully so. In the US alone, they make up about a quarter of the population and wield an annual spending power of $ 200 billion. You can hardly fault a … Continue reading 5 Great Social Media Marketing Tips For Appealing To Millennials
The Roadmap to a Perfect Social Media Post
by Albane Flamant March 29, 2016March 29, 2016 What is the secret to a perfect social media post? On Twitter, the most successful tweets can reach over 750,000 retweets. Using Talkwalker’s social media analytics, we looked at a year’s worth of social messaging to determine what works best on Twitter and Facebook to get netizens … Continue reading The Roadmap to a Perfect Social Media Post
Create A Social Media Marketing Chain To Boost Promotion Benefits
by Luana Spinetti March 28, 2016 Follow @LuanaTFMarch 28, 2016 The idea behind this post came from two simple questions: How can I maximize the marketing power of each social media channel without wasting time and resources? And How to boost blog traffic without relying heavily on Google? Both problems came to me with a … Continue reading Create A Social Media Marketing Chain To Boost Promotion Benefits
Leveraging social media for local SEO
Exploring new opportunities to integrate social media into your local brand’s SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora. Lydia Jorden on March 28, 2016 The challenge in an integrated search and social strategy is leveraging popular social platforms to increase website positioning on search engines. Using social media to … Continue reading Leveraging social media for local SEO
SEO vs. Social Media: How to Choose the Best Strategy
For advertisers and brands, search engine marketing (SEM) and search engine optimization (SEO) have been the tried and true methods of reaching customers on the internet. However, the constantly rising popularity of social media is forcing advertisers to sit down and think, “Am I really using the best strategy for my brands now?” So, now … Continue reading SEO vs. Social Media: How to Choose the Best Strategy
3 Ways to Spot Top Quality Candidates via Social Media Screening
by Jessica Palmeri March 26, 2016 Follow @palmerij2March 26, 2016 Social media is deeply embedded in our daily lives today — particularly with Millennials. Millennials have been immersed in technology and social media since they were born and they are expected to account for 75 percent of the global workforce by 2025. Given the prevalence … Continue reading 3 Ways to Spot Top Quality Candidates via Social Media Screening
What to Tell Your Legal Department About the Risks of Social Media
by Mike Moran March 26, 2016 Follow @MikeMoranMarch 26, 2016 This is an old topic–it predates even the term social media. I remember being asked about what to say to lawyers years ago about the “risks of blogging.” But apparently, it’s a topic that has legs, because someone recently asked me this very same question … Continue reading What to Tell Your Legal Department About the Risks of Social Media
How To Create Killer Calls To Action On Social Media
by Sahail Ashraf March 24, 2016 Follow @TalcontentMarch 24, 2016 Remember when calls-to-action on social media used to be so incredibly spammy that they turned buyers off everywhere? You couldn’t move for CTAs that were loud, in your face and generally extremely pushy. Enough so to make people think that they would steer clear of … Continue reading How To Create Killer Calls To Action On Social Media
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