Tag Archives: Media

What Criteria Matter Most When Choosing Social Media Marketing Tools?

Social Media Marketing

Dan Purvis — September 4, 2017 Follow @DanPurvis — September 4, 2017 We are beyond the stage of convincing the decision makers in our businesses that investment in social media marketing is necessary. Now it is all about making the right decisions when it comes to the tools we choose and with 1 million new … Continue reading What Criteria Matter Most When Choosing Social Media Marketing Tools? →

How Brand Consistency on Social Media is Critical for Your Customers

Branding In Social Media

Janet Church — September 4, 2017 Follow @JanetChurch — September 4, 2017 LoboStudioHamburg / Pixabay To attract and secure customers in today’s competitive business landscape, it is essential for every company to deliver a consistent brand image. for success and survival. As mentioned in Forbes, “consistency is the key to successful branding and consistency goes … Continue reading How Brand Consistency on Social Media is Critical for Your Customers →

How Snapchat’s Snap Map Can Boost Your Social Media Marketing

Snapchat Tools

Jonathan Furman — September 4, 2017 Follow @JonathanCFurman — September 4, 2017 MIH83 / Pixabay If you failed to follow the latest news concerning social media apps, here’s something you might have missed: Snapchat released a new feature called the “Snap Map”. What this interesting little feature does is that it allows you to locate … Continue reading How Snapchat’s Snap Map Can Boost Your Social Media Marketing →

The Importance of Video on Social Media and Why You Might Be Missing Out

Social Media Utilization

Susan Tucker — August 31, 2017 Follow @getsusanmktg — August 31, 2017 How important is social media video marketing? Some would say that it’s absolutely everything. In fact, there are many successful entrepreneurs who have built successful social media marketing campaigns solely around video. If you have not had the chance to incorporate video into … Continue reading The Importance of Video on Social Media and Why You Might Be Missing Out →

4 Real Time Uses Of Chatbots In Social Media Marketing

Chatbots

By Victoria Klochkova August 31st, 2017 During the summit of 2011, Gartner predicted that by 2020, 85% of all customer interactions with a business wouldn’t involve humans. The heavy use of chatbots in social media marketing that started in 2016 might turn this prediction true. These programs run by artificial intelligence (AI) offer great opportunities … Continue reading 4 Real Time Uses Of Chatbots In Social Media Marketing →

How Millennials (And Others) Use Social Media For Brand Accountability

Branding Lessons

Brooke B. Sellas — August 30, 2017 Follow @madSMscientist — August 30, 2017 Brand accountability is a growing trend with how consumers are using social media today. This means your worst brand behavior is paraded online for potential customers to consume. How is this impacting your brand reputation and purchasing decisions from would-customers? We’re dissecting … Continue reading How Millennials (And Others) Use Social Media For Brand Accountability →

10 Ways to Use Social Media to Enhance Your Qualifications as the Top Marketing Candidate

Social Media Utilization

Mark Miller — August 29, 2017 Follow @MMtwopointfive — August 29, 2017 StockSnap / Pixabay Unless you’ve been hiding out under a rock, you know social media (and social media staffing) is an incredibly powerful tool for brands wanting to build a strong digital presence. This is also true for marketers’ personal brands – whether … Continue reading 10 Ways to Use Social Media to Enhance Your Qualifications as the Top Marketing Candidate →

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