Tag Archives: Maybe

Maybe You Should Just “Suck Less, and Ask for More Reviews”?

Photo from AZIMA It’s no secret that customer reviews become content for search, in both local and national results. Online reviews have an influence on ranking and relevance, but most importantly, they can impact convergence. When you think about customer reviews, you probably weigh their value by how they can influence search engine results. Often … Continue reading Maybe You Should Just “Suck Less, and Ask for More Reviews”?

Did Your Resume Enter a Black Hole? Maybe it Doesn’t Answer These 3 Key Questions

by Virginia Franco March 25, 2016 Follow @VAFrancoResumesMarch 25, 2016 It’s been said before – your resume has between six and 20 seconds to get past that initial skim read and into the “keep” pile for a second, deeper read. In fact – the first “read” is really a misnomer because it is actually a … Continue reading Did Your Resume Enter a Black Hole? Maybe it Doesn’t Answer These 3 Key Questions

Is Your Blog’s Niche Overcrowded? Maybe It’s Time to Find a New One

by Jessica Johnson January 28, 2016January 28, 2016 We all know blogging is an incredible way for businesses to attract more customers. It brings in new visitors, establishes a brand as an industry authority, and builds relationships between companies and their followers. However, most marketers know about the importance of niche blogging. A niche blog … Continue reading Is Your Blog’s Niche Overcrowded? Maybe It’s Time to Find a New One

Phone Not Ringing? Maybe Your Resume Doesn’t Answer These Three Questions

Virginia FrancoJuly 23, 2015 It’s been said before – your resume has between six and 20 seconds to get past that initial skim read and into the “keep” pile for a second, deeper read. In fact – the first “read” is really a misnomer because it is actually a scan designed to quickly answer several … Continue reading Phone Not Ringing? Maybe Your Resume Doesn’t Answer These Three Questions

Failing at Paid Search? Maybe You’re Just Measuring It Wrong.

Howard J. SewellFebruary 24, 2015 The lack of an appropriate and complete tracking system is one of the most common errors, or omissions, that B2B marketers make in setting up a paid search program. It’s easy to see why. Google, for example, provides basic tracking services – impressions, clicks, cost per click – automatically and … Continue reading Failing at Paid Search? Maybe You’re Just Measuring It Wrong.