NFL to block Super Bowl prediction market commercials Joel Loynds Suswati Basu It appears that ads from companies like Polymarket or Kalshi will not air during the upcoming Super Bowl. According to the NFL, the league placed prediction market commercials under its “prohibited categories” for Super Bowl advertising on February 8. As … Continue reading NFL to block Super Bowl prediction market commercials
Who Would Have Predicted This: Google Opens Once-Prohibited Ad Market by Laurie Sullivan , Staff Writer, January 6, 2026 Google has quietly redrawn its rules around advertising based on the types of companies that can and cannot run ads on its platforms. One category until now has largely remained off limits. This updated policy will … Continue reading Who Would Have Predicted This: Google Opens Once-Prohibited Ad Market
Finnish Gambling Act is passed, with gambling market to be opened to competition Sophie Atkinson Suswati Basu A new Gambling Act has been approved in Finland, meaning its gambling market will officially open to competition, although only partially. This major reform in the Nordic country will see the national gaming company’s (Veikkaus) … Continue reading Finnish Gambling Act is passed, with gambling market to be opened to competition
December 16, 2025 The data’s in: And it says the job market is still rough
November 14, 2025 In the face of a lousy job market, many Gen Zers are taking the leap into solopreneurship
ProphetX applies to the CFTC to launch a new prediction market Suswati Basu ProphetX has applied to the U.S. Commodity Futures Trading Commission (CFTC) to enter the bustling world of prediction markets. The brand, formerly operating as Prophet Exchange and known for its sweepstakes model across dozens of states, had investors including MIXI … Continue reading ProphetX applies to the CFTC to launch a new prediction market
At the November MarTech Conference, we discussed how AI can help marketers in their market research. MarTechBot on November 6, 2025 Marketers are learning to turn AI into a tireless research partner — and a faster path to insight. At the November MarTech Conference, experts from Citrix, Randstad Digital and Qualified Digital joined Susan … Continue reading AI is your key to better market research and planning
Struggling with long planning cycles? Learn how AI trims days to hours. Join the MarTech Conference for insights. Mike Pastore on October 15, 2025 Modern marketing teams are collapsing timelines for strategic planning by deploying AI agents as research assistants. From analyzing audience behavior and competitor positioning to surfacing market trends and whitespace opportunities, … Continue reading AI is your key to better market research and planning
Microsoft Bing Market Share Grows As Google’s Slightly Declines by Laurie Sullivan , Staff Writer, August 1, 2025 Marketers could see some champagne corks in bottles popping this weekend at the homes of Microsoft executives. We can attribute Microsoft’s gain and Google’s loss to artificial intelligence (AI), according to Microsoft Head of Search Jordi Ribas. … Continue reading Microsoft Bing Market Share Grows As Google’s Slightly Declines
July 05, 2025 3% mortgage rates aren’t dead—housing market sees 127% increase in buyers taking over old loans BY Lance Lambert Want more housing market stories from Lance Lambert’s ResiClub in your inbox? Subscribe to the ResiClub newsletter. Some homebuyers are sidestepping 6% and 7% mortgage rates by tapping into assumable mortgages. These allow buyers to … Continue reading 3% mortgage rates aren’t dead—housing market sees 127% increase in buyers taking over old loans
