Tag Archives: Making

Opportunity Costs in Decision Making – A Critical Success Factor for SMEs

Karam Mangat — December 12, 2019 The digital disruption in fin-tech and business technology, in general, is phenomenal. BizTech and FinTech innovations that support small businesses are being developed at a rapid pace. Yet, small businesses are still failing at an alarming rate. According to the Bureau of Statistics, there are over 2 million small … Continue reading Opportunity Costs in Decision Making – A Critical Success Factor for SMEs →

Making Sense of Product Owner Effectiveness

Product Management

Chuck Suscheck — December 12, 2019 Can anyone be a product owner (PO)? What’s the best position in the company to fill that role? With Scrum you have one and only one product owner for a given product – not a committee, but the effectiveness of the product owner will vary depending on the PO’s … Continue reading Making Sense of Product Owner Effectiveness →

5 Lessons I’ve Learned From Making (And Losing) Millions in My 20s

Entrepreneurship Lessons

John Rampton — December 11, 2019 Being a millionaire before age thirty is an appealing thought to most people. In many ways, that is justifiably so. There are the opportunities that significant sums of money create like traveling and buying nice things. There is the ego boost with all of your old friends who thought … Continue reading 5 Lessons I’ve Learned From Making (And Losing) Millions in My 20s →

Thinking of Starting to Freelance? Here Are 6 Tips to Start Making Sustainable Income Within a Year

Freelancing Tools

John Rampton — October 30, 2019 Freelance work has become more and more popular in today’s age as a way to generate sustainable income versus the traditional job. With the growing ease of remote work and the increasing urge to work for oneself, it makes sense. This is especially the case given that skills like … Continue reading Thinking of Starting to Freelance? Here Are 6 Tips to Start Making Sustainable Income Within a Year →

Scrum – an Art of Decision Making

Project Management

Khoa Doan Tien — October 18, 2019 People always have questions and concerns about Risk management and Autonomy in the Scrum Team, like: How do we make sure the success of the product if the Product Owner is new or hasn’t had enough domain knowledge yet? How does the Product Owner make the right decision, … Continue reading Scrum – an Art of Decision Making →

How Does Making Yourself Obsolete Makes You More Valuable Now?

Career Development

Brian Basilico — October 4, 2019 Follow @bbasilico So, I don’t know if you’ve ever read the book “How To Win Friends And Influence People” by Dale Carnegie. It’s a great book, and one of the things that it says in the book that I think really stands out is the sweetest sound in peoples’ … Continue reading How Does Making Yourself Obsolete Makes You More Valuable Now? →

There are No Diamonds Without Pressure: Making the Performance Journey

Performance Management

Laura Patterson — September 17, 2019 Follow @LauraVEM — September 17, 2019 The Pressure to Prove Marketing Performance Persists There is a lot of pressure when you delve 100 miles or so below the Earth’s surface. The weight of the overlying rock combined with the high temperature enables carbon atoms to bond and create diamonds. … Continue reading There are No Diamonds Without Pressure: Making the Performance Journey →

Are you making these mistakes with your metrics? Here’s how to avoid them

Business Mistakes

It is important to audit analytics practices and maintain flexibility in your tactical approach to adapt to market conditions and technology that could affect results. Gabe Davis on September 10, 2019 As a marketer, you are keenly aware of how important it is to monitor your website performance. It’s why Google Analytics and Adobe Analytics … Continue reading Are you making these mistakes with your metrics? Here’s how to avoid them →

How Are Businesses Making the Most of Freelance Talent?

Freelancing

Connor Gillivan — September 2, 2019 Follow @ConnorGillivan — September 2, 2019 The freelance economy has made hiring freelance talent so much easier and more efficient. Many, especially among the millennial generation, are seeking gig work rather than traditional employment. Because freelancing is no longer seen in a negative light, the best and brightest are … Continue reading How Are Businesses Making the Most of Freelance Talent? →

Making the leap to multi-touch attribution: How to get buy-in from sales, tech, leadership

Marketing Attribution

Every company should be moving to multi-touch attribution, says Mediacurrent’s Adam Kirby — and it’s not just a marketing thing. Ginny Marvin on August 28, 2019 “As a marketer if you’re not using a MTA model, it’s challenging to prove your impact on the business and improve the customer experience by continuing to invest in … Continue reading Making the leap to multi-touch attribution: How to get buy-in from sales, tech, leadership →