Tag Archives: looking

Nicole Greene: Looking forward with AI

Gartner’s AI expert explains how search generative experience will change everything and why chatbots are the next frontier in advertising Constantine von Hoffman on April 8, 2024 Nicole Greene is a VP, analyst at Gartner and an expert on AI, content and digital experience. We had a long conversation about how AI is rapidly changing … Continue reading Nicole Greene: Looking forward with AI →

Digital advertisers still looking for recipe to thrive in cookieless world by Stirista

Cookieless Targeting

It’s likely alternative data will be one of many ingredients used for cookie replacement. Stirista on March 21, 2024 Marketers can’t call Google’s bluff anymore. The company finally removed cookies for 1% of Chrome users (or around 30 million people) back in January. And as the conversation around PAIR, Google’s new identity solution that … Continue reading Digital advertisers still looking for recipe to thrive in cookieless world by Stirista →

Looking for the office copy room? It’s a phone booth now

Office Environment

March 18, 2024 Looking for the office copy room? It’s a phone booth now Once an office staple, copy rooms are now a thing of the past. BY Nate Berg For decades, the copy machine was the beating heart of the office. Tucked in often windowless rooms, the whirring, humming machines were essential tools in the … Continue reading Looking for the office copy room? It’s a phone booth now →

Gaurav Kachhawa: Looking forward with AI

AI Future

The CPO of Gupshup discusses what happens when business optimism runs into AI realities, and how AI is going to change everything very soon. Constantine von Hoffman on March 13, 2024 Gaurav Kachhawa is the CPO of Gupshup, which builds advanced conversational messaging platforms. He knows AI both through his work and working with clients … Continue reading Gaurav Kachhawa: Looking forward with AI →

Yomi Tejumola: Looking forward with AI

AI Development

Marketing has an AI skills shortage. The only way to solve it is upskilling the people you already have. Here’s what it can take to do that. Constantine von Hoffman on March 6, 2024 There’s a problem with the infusion of generative AI into marketing: finding people with the skills to use it. This isn’t … Continue reading Yomi Tejumola: Looking forward with AI →

Paul Roetzer: Looking forward with AI

AI Development

Here’s what individual marketers need to be doing to increase their value in the age of AI. Also, a few things to keep us all up at night. Constantine von Hoffman on January 26, 2024 As CEO of The Marketing AI Institute, Paul Roetzer is about as plugged into businesses’ use of artificial intelligence as … Continue reading Paul Roetzer: Looking forward with AI →

Jay Mandel: Looking forward with AI

AI Development

By all means use AI in your marketing. Use it a lot. But don’t let it take the wheel. Kim Davis on January 18, 2024 Jay Mandel spent about 20 years in corporate America with brands like MasterCard and IBM. “I was about to turn 40 and I didn’t believe that corporate America could give … Continue reading Jay Mandel: Looking forward with AI →

Marcus Graichen: Looking forward with AI

Artificial Intelligence

Could distributed, open source AI tools be competitive with the likes of ChatGPT? Marcus Graichen thinks so. Kim Davis on January 12, 2024 Everyone is talking about AI, but what does the future hold? In a series of interviews we examine unexpected perspectives on the space. Marcus Graichen, developer and product architect, believes that decentralized … Continue reading Marcus Graichen: Looking forward with AI →

Chris Penn: Looking forward with AI

AI Development

The co-founder of TrustInsights says improved multimodal generation and new architectures that will deliver better output are coming soon. Constantine von Hoffman on January 8, 2024 Everyone is talking about AI, but what does the future hold? In a series of interviews we examine unexpected perspectives on the space. One of the biggest questions in … Continue reading Chris Penn: Looking forward with AI →

The FTC is reportedly looking into Microsoft’s $13 billion OpenAI investment

Microsoft Under Legal

The FTC is reportedly looking into Microsoft’s $13 billion OpenAI investment The UK’s Competition and Markets Authority has shared similar sentiments. Will Shanklin Fri, Dec 8, 2023 Chip Somodevilla via Getty Images OpenAI’s recent drama hasn’t only caught UK regulators’ attention. Bloomberg reported Friday that the Federal Trade Commission (FTC) is looking into Microsoft’s … Continue reading The FTC is reportedly looking into Microsoft’s $13 billion OpenAI investment →