by Randy Milanovic May 19, 2016 Follow @kayak360May 19, 2016 If you’ve been reading the Kayak blog with any regularity, you probably already know that Google has been making an effort to match buyers with businesses in their own geographic area. This is partly out of consumer preference – who doesn’t like buying local? – … Continue reading Big Fish or Big Pond? Search Localization Changes Everything
by Antonio Catanese January 11, 2016January 11, 2016 If you want to reach a global audience, localizing your website should be high on your agenda. This single activity is the stepping stone to building your brand abroad, gaining better search rankings and improving your conversion rate from global internet users. If you’ve never done it … Continue reading Planning Your Localization Project [Infographic]
Rick Whittington December 24, 2014 Is your company thinking about doing business outside the United States? Making your website relevant to potential customers in foreign markets will be an important step in marketing your product or service internationally. When you think about international websites, the first thing that comes to mind is translation. So … Continue reading Website Localization: 7 Handy Tips For The Enterprise Website
