Wondering where to start with page speed improvements? Columnist Tom Demers shares how he tackled page speed improvements on several WordPress sites without (much) input from a developer. Tom Demers on September 28, 2017 With Google’s continued focus on user experience and engagement metrics in recent algorithm updates, it’s become even more important for … Continue reading The non-developer’s guide to reducing WordPress load times up to 2 seconds (with data)
Ollie Reardon — September 15, 2017 — September 15, 2017 bibin9363pbr / Pixabay They don’t call us Rapid Web for nothing. We strive to ensure that we develop websites to perform as fast as possible. Why? Because did you know that you subconsciously move away from a website if it doesn’t load within the first … Continue reading How Fast Do You Think Your Website Should Load?
Google’s upcoming transition to mobile-first indexing, combined with its raised expectation of mobile site performance, should convince site owners to consider static site generation. Contributor Chris Liversidge explains. Chris Liversidge on August 23, 2017 Google has raised the bar on site load times consistently over the last decade, and the upcoming transition to mobile-first … Continue reading Load time, static site generators & SEO: How we lowered our own site’s load time by 74%
Amanda Oliver — June 21, 2017 — June 21, 2017 Just like in Jaws, there’s something lurking beneath the surface of your conversion rates and affecting your return on ad spend. It has nothing to do with your copy, creative, or offers but it’s turning your customers away in droves just the same. What is … Continue reading Your Site’s Long Load Time Is Suffocating Your Facebook Ad Revenue
When Facebook’s CFO talks about a maxed-out ad load slowing advertising revenue growth, he’s only referring to Facebook’s news feed ad load. Tim Peterson on May 3, 2017 For almost a year, Facebook has warned that sometime in the middle of 2017 the social network will max out the number of ads it can … Continue reading The most important thing to know about Facebook’s ad load problem
Nadya Khoja — April 5, 2017 Follow @nadyakhoja— April 5, 2017 Having a slow-loading website can strongly harm the overall user experience, and as a result your site’s rankings in organic search. Continuously working towards improving your site’s load time should be a priority if you want to ensure that people keep coming back to … Continue reading How to Decrease Page Load Time On Your Website [Infographic]
Jaime Nacach — March 22, 2017 Follow @bloominari— March 22, 2017 If you’re feeling the strain of the daily grind in running a business, you’re not alone. Many entrepreneurs and small business owners try to take on too much, which can end up negatively affecting the business in the long run. Marketing Automation Helps You … Continue reading 4 Ways to Take the Load off Your Small Business
by Laurie Sullivan@lauriesullivan, September 9, 2016 The average load time for mobile sites is 19 seconds when running on 3G connections, which Google says is “about as long as it takes to sing the entire alphabet song.” Some 77% of mobile sites take longer than 10 seconds to load when running on 3G networks. On 4G … Continue reading Many Visitors Abandon Mobile Sites If Load Time Tops 3 Seconds
Facebook wants to make mobile ad links load faster, so it will start pre-loading them and push advertisers to make them load even quicker. Tim Peterson on August 31, 2016 Fotos593 / Shutterstock.com Facebook has sent out a warning to advertisers: Cut down the time it takes to load your webpages, or we’ll cut the … Continue reading Facebook pressures advertisers to cut mobile page load speeds or it’ll cut their reach
by Oliver Palmer July 17, 2016July 17, 2016 Google’s recent introduction of AMP and Facebook’s Instant Articles (both of which claim to be able to deliver news articles up to 10x faster than the ordinary mobile web) are a wake-up call to newspapers and other publishers around the world. Both of these initiatives have been … Continue reading How Does Page Load Time Impact Engagement?
