Tag Archives: Learned

What We’ve Learned Using Video in Facebook Ads

Justin Horvath — January 27, 2017 Follow @justin_horvath— January 27, 2017 It’s no secret that video content is quickly taking over Facebook users’ timelines. In fact, back in June of 2016, Facebook’s Vice President of European, Middle Eastern and African operations mentioned that in about 5 years, Facebook “will be probably all video.” Let’s face … Continue reading What We’ve Learned Using Video in Facebook Ads

Lessons Learned From Amazon’s Marketing Personalization

Amrit Kirpalani — December 1, 2016 Follow @amritkirpalani— December 1, 2016 How Amazon is using market Personalization It is no secret that Amazon is a force to be reckoned with when it comes to marketing personalization. Amazon dominates the e-commerce market because of its ability to personalize content to each individual across the entire customer … Continue reading Lessons Learned From Amazon’s Marketing Personalization

Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change

Look at how consumers really feel about Black Friday and take their sentiments into account for your rest-of-the-season marketing. Columnist John Donnelly III shares social media insights related to the annual brick-and-mortar mainstay. John Donnelly III on November 29, 2016 at 11:06 am It’s almost hard to remember at this point, but it wasn’t long … Continue reading Lessons learned from Black Friday and Cyber Monday: Retailers must be open to change

Social Media or: How I Learned to Stop Worrying and Love the App

Armen Karaoghlanian — October 31, 2016 Follow @armenlovesmary— October 31, 2016 David Fincher’s The Social Network (2010) features a key scene in which Sean Parker, played by Justin Timberlake, enthusiastically exclaims the cultural shift that’s taking place right in front of everyone’s eyes: “We lived on farms, then we lived in cities, and now we’re … Continue reading Social Media or: How I Learned to Stop Worrying and Love the App