New program shows how Gmail is using sender verification and recipient feedback to decide who gets preferential inbox treatment. By Constantine von Hoffman Published on August 19, 2026 Google is giving political campaigns a way around Gmail’s spam filters, creating a new class of bulk sender that gets different treatment. Beginning September … Continue reading Google gives political email a lane around spam filters
Liz Kislik July 22, 2021 Whenever a particular bit of business jargon comes up multiple times in the same week from different clients, I always wonder what ripples are moving through the corporate zeitgeist! Are you hearing about people being asked to “stay in their lane”? One conflict-averse vice president described herself as staying … Continue reading Why It’s So Important to Stop Telling People to Stay in Their Lane
Anthony Mersino September 22, 2020 I wrote before about bad Scrum and other abuse of the Scrum Framework. One of the common abuses that I see in organizations using Scrum is that they don’t properly use the 3 Scrum roles. To be effective, these three Scrum roles need to be implemented properly and protected. Like … Continue reading Using the Scrum Framework? Stay in your Lane
Elliot Begoun — May 7, 2018 Follow @intertwinegroup — May 7, 2018 This is going to sound strange and a bit counter-intuitive. Opportunity can be an existential threat to an early-stage brand. As odd as that is, it’s true and if not recognized it can be a brand’s quiet killer. Too many opportunities can be … Continue reading Pick Your Swim Lane
