Emily Hunter — September 28, 2017 — September 28, 2017 Anyone reading this blog knows that Google is the top dog for text searches. Google is also the top dog for image searches as well. But do you know how much search volume Google Images takes up? Just take a look at this chart from … Continue reading Are You Optimizing Your Images for your Landing Pages?
Jaime Nacach — September 19, 2017 Follow @bloominari — September 19, 2017 The hero shot has become one of the most significant trends in web design over the past few years. These large, compelling visuals should express the core of your brand offering in the blink of an eye. Unfortunately, many hero shots fall short … Continue reading Choosing a Hero Shot to Make Your Landing Pages Pop
Mike Wolfe — September 15, 2017 Follow @MikeWolfeCP — September 15, 2017 tswedensky / Pixabay Are your landing pages performing at their absolute best? When it comes to inbound marketing and growth-driven design, there is almost always room for improvement. And with only a few seconds to grab a visitor’s attention on a landing page, … Continue reading 8 Common Landing Page Design Crimes to Avoid
Chris Warden — August 28, 2017 Follow @ChrisWarden_ML — August 28, 2017 Landing pages are the engine of online advertising, playing a huge role in campaigns from nearly any channel. Every landing page should be laser-targeted to a specific segment of the market. A lot of attention is paid to headlines, copy, and the general … Continue reading 5 Tips to Improve the Conversion Rate of your Landing Page
How can brick-and-mortar stores improve the online experience for both users and search engines? Columnist Tony Edward says the key lies in strong local landing pages. Tony Edward on August 22, 2017 If you’re a business which has brick-and-mortar store locations, you may know that having a local search strategy is crucial to your … Continue reading Optimized store landing pages: An important part of local search strategy
Brad Smith — August 12, 2017 Follow @bsmarketer — August 12, 2017 More doesn’t always equal more – the infamous Jam Study first taught us this lesson over a decade ago. Via Sandglaz Choice invariably leads to more choice, decisions to indecision. Overthinking leads to worse productivity, less creativity, and exhausted willpower. And when it … Continue reading 6 Landing Page Test Ideas You Need to Try
Steve Hamm — August 11, 2017 Follow @maasprosrdu — August 11, 2017 tswedensky / Pixabay Hosting landing pages on your website is a technique for generating qualified leads and boosting your sales. By optimizing those landing pages, you can increase your conversion exponentially. More leads = more ROI To help you out with that, we’ve … Continue reading 8 Quick Tips to Optimize Your Landing Page
Greetje den Holder — August 4, 2017 Follow @GdenHolder — August 4, 2017 Landing page optimization is in a dramatic state. According to Fahad Muhammad, most marketers are still unable to grasp the one thing that makes a landing page a truly dedicated page and not just any other page on your website. Therefore, the … Continue reading How to Beat the Dramatic State of Landing Page Optimization
Yash Mehta — July 27, 2017 — July 27, 2017 If you are looking for effective ways to promote your website, the inclusion of videos on your website’s landing or product pages will perhaps serve you the best! Videos have been around since many decades now and our fixation to watching television is a clear … Continue reading Why You Should Use Videos To Boost Landing Page Conversions
Ryan Malone — July 24, 2017 Follow @RyanMalone — July 24, 2017 MSA-90 / Pixabay There are an infinite number of ways to test your landing pages, but where should you start? Especially if this is your first A/B test, what should you prioritize, and how do you know it’s working? A/B testing your landing … Continue reading How to Effectively A/B Test Your Landing Pages
